Marketing Manager IV: 26-01568

Akraya Inc.

Bay Area, CA

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JOB DETAILS

SALARY

$70–$75 Per Hour

SKILLS

Adobe Product Family, Amplitude, Analysis Skills, Artificial Intelligence (AI), Automation, Cross-Selling, Customer Conversion, Establish Priorities, Leadership, Marketing, Reporting Dashboards, Reporting Skills, Sales Qualification, Software as a Service (SaaS), Technical Recruiting, Test Design, Up-Selling, eCommerce, eCommerce (B2X) Marketing

LOCATION

Bay Area, CA

POSTED

20 days ago

Primary Skills: Product-Led Growth (advanced), Experimentation Program Ownership (advanced), SaaS Monetization (advanced), AI-Powered Workflows (intermediate), Behavioral Data Analysis (advanced)
Contract: W2
Location: San Francisco, CA(#LI-Remote)
Duration: 8 months
Pay Range:$70-75 Per Hour
#LP

JOB SUMMARY:
Client is seeking a Growth Marketing Manager to drive growth within its SMB eCommerce business through Product-Led Growth (PLG) strategies and AI-powered execution. This role focuses on optimizing activation, monetization, expansion, and upgrade journeys within a self-serve SaaS environment. The ideal candidate has successfully owned experimentation programs end-to-end, leveraged product usage data to identify growth opportunities, and thrives in fast-paced environments where decisions must be made with imperfect data.

JOB REQUIREMENTS:
Own and optimize the SMB growth funnel across activation, conversion, expansion, cross-sell, and upgrades.
Design, prioritize, execute, and scale structured experimentation programs.
Translate product usage and behavioral data into actionable growth hypotheses.
Partner with Product, Analytics, Lifecycle Marketing, and eCommerce teams to drive growth initiatives.
Strengthen Product Qualified Lead (PQL) motions using engagement and behavioral signals.
Develop reporting frameworks and dashboards to measure monetization, retention, and conversion impact.
Leverage AI-powered tools, workflows, and automation to accelerate experimentation and operational efficiency.
Manage growth initiatives from strategy through execution and analysis.

Must have Skills:
Proven ownership of a structured experimentation program end-to-end (prioritization, test design, execution, analysis, iteration).
Strong Product-Led Growth (PLG) experience within a self-serve SaaS environment.
Hands-on experience driving activation, trial-to-paid conversion, upsell, expansion, or monetization initiatives.
Experience working with product usage data to identify growth opportunities and build experimentation roadmaps.
Demonstrated bias toward action and ability to make decisions with incomplete or messy data.
Strong analytical skills with tools such as Amplitude, Mixpanel, Adobe Analytics, Optimizely, or similar.
Experience collaborating with Product, Analytics, Engineering, and Marketing teams.

Industry Experience:
This role requires experience in the SaaS industry, specifically within self-serve models where product engagement drives customer conversion and expansion.

ABOUT AKRAYA
Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Stevie Employer of the Year 2025, SIA Best Staffing Firm to work for 2025, Inc 5000 Best Workspaces in US (2025 & 2024) and Glassdoor's Best Places to Work (2023 & 2022)!

Industry Leaders in Tech Staffing
As Talent solutions provider for Fortune 100 Organizations, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires!

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About the Company

Akraya Inc.

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