This role is responsible for leading the end-to-end go-to-market strategy and execution for enterprise and mid-market software innovations. You will establish a comprehensive release management framework and drive cross-functional alignment to ensure successful product launches. The position also involves partnering closely with product teams to translate technical capabilities into compelling customer narratives and measure launch effectiveness.
Key Responsibilities:
Develop and manage comprehensive release strategies from pilot to general availability.
Orchestrate cross-functional teams including Product, Marketing, Sales, and Customer Success.
Translate product features into clear customer benefits and value propositions.
Drive internal readiness and enablement for customer-facing teams.
Define and track key metrics to measure launch success and identify optimization opportunities.
Must-Have Skills:
Proven track record in leading complex product launches.
Exceptional ability to influence without direct authority.
Strong strategic thinking and analytical skills.
Industry Experience:
Experience in B2B SaaS or enterprise software product marketing or go-to-market roles is essential for this position.
ABOUT AKRAYA
Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Stevie Employer of the Year 2025, SIA Best Staffing Firm to work for 2025, Inc 5000 Best Workspaces in US (2025 & 2024) and Glassdoor's Best Places to Work (2023 & 2022)!
Industry Leaders in Tech Staffing
As Talent solutions provider for Fortune 100 Organizations, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires!
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Numbers & Facts
Location
Mountain View, CA
Salary
$85–$88 Per Hour
Skills
Analysis Skillsunmatched
Cross-Functionalunmatched
Customer Relationsunmatched
Leadershipunmatched
Market Entry Strategyunmatched
Marketingunmatched
Metricsunmatched
Product Managementunmatched
Product Marketingunmatched
Product/Service Launchunmatched
Project/Program Managementunmatched
Release Management/Engineeringunmatched
Requirements Managementunmatched
Salesunmatched
Strategic Analysisunmatched
Technical Recruitingunmatched
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