ResponsibilitiesDevelop and oversee comprehensive marketing plans to reach both visitor and local audiencesMonitor performance against KPIs, proactively adjusting strategies to meet revenue and attendance goalsIdentify new opportunities and innovative marketing tactics to test and refine throughout the yearServe as the in-market marketing lead, providing ongoing assessments of visibility, competitive positioning, and new opportunities across Las VegasCollaborate with cross-functional teams to optimize media and advertising for maximum ROIManage agency relationships and oversee campaign executionPartner with the creative teams to maintain the integrity of each show's brand identityLead the development of new advertising materials, ensuring consistent storytelling across all platformsFoster strong working relationships with property and partner marketing teams to align campaignsManage annual marketing and media budgets for assigned showsRequirementsBachelor's Degree in Marketing, Communications, Business, or related fieldAt least 3 years of marketing experience, preferably in entertainment, hospitality, or live eventsProven track record managing integrated marketing campaigns from strategy to executionStrong analytical, project management, and presentation skillsExcellent communication and relationship-building abilities across all organizational levelsExperience managing external agencies and cross-functional teamsProficient in Microsoft Office and comfortable analyzing data to inform strategyKnowledge of Las Vegas market and visitor trends is highly preferredAbility to work flexible hours and occasionally attend events or activations on evenings and weekendsFluent in English both written and spoken#J-18808-Ljbffr