Role: Growth Automation Marketing Manager
Industry: Entertainment
Location: New York, NY or Burbank, CA
Duration: 12+ months, possibility for extension or conversion
Rate Range: $55-$56.54 /hr
Work Requirements: US Citizen, GC Holders or Authorized to Work in US
Description:- This role supports Growth Automation's transactional messaging, covering commerce, identity, and research messaging on one of the platform's largest surfaces with hundreds of millions of sends annually.
- Day to day, the contractor joins refinement sessions with Product, Marketing, and Localization to clarify requirements and finalize intake, designs custom or experimental solutions and gains stakeholder acceptance, builds messaging solutions with self-QA, runs marketer UAT and peer-review QA, monitors deployments to catch and fix bugs, and uses BI reporting to measure.
- In this role, you will utilize your specialized knowledge of messaging channel end-to-end solutioning to enable global commerce, identity and research messaging.
- Your role is critical to ensuring compliance messaging functions per the requirements; and you partner with commerce and identity engineering/product to ensure observability, redundancies and other mitigation tactics are in place.
- Additionally, you partner with research teams to field global research studies via messaging solutions that your team manages end-to-end.
- You ensure relentless sustainment of a high-quality user experience through a rigorous quality assurance approach and intra-team peer feedback. You utilize experimentation methods to improve user engagement and reflect against insights to understand the impact of your solutions.
- 5+ years of work experience in marketing operations, analytics, or equivalent applied roles
- 3+ years of experience working in and/or managing agile teams
- Applied coding of template scripting languages (e.g. liquid, handlebars)
- Expert knowledge of messaging best practices (email, push, in-app)
- Expert in conducting experiments to minimize bias against the experimental design
- Possessing a high bar for quality, and ability to readily spot potential bugs
- Superb writing skills to utilize for documentation, solution design and insights
- Excellent communication skills with globally diverse cultures
- Curious and analytic mindset, striving to continuously improve expertise
- Ability to be on-call when business critical launches occur
- Verbal and writing proficiency in the English language
- Active certifications in messaging platforms (Salesforce Marketing Cloud, Braze, Adobe Experience Manager)
- Working knowledge of SQL
About INSPYR Solutions
Technology is our focus and quality is our commitment. As a national expert in delivering flexible technology and talent solutions, we strategically align industry and technical expertise with our clients' business objectives and cultural needs. Our solutions are tailored to each client and include a wide variety of professional services, project, and talent solutions. By always striving for excellence and focusing on the human aspect of our business, we work seamlessly with our talent and clients to match the right solutions to the right opportunities. Learn more about us at inspyrsolutions.com.
INSPYR Solutions provides Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, or any other protected status. INSPYR Solutions complies with all applicable laws governing nondiscrimination in employment in every location in which the company has facilities.Applicants requiring reasonable accommodation during the application or interview process should contact HR@inspyrsolutions.com
for assistance.
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