Marketing Manager, News

Medium

Nashville, TN

JOB DETAILS
SKILLS
Algorithms, Audience Development, Background Investigation, Content Delivery/Distribution, Cross-Functional, Customer Conversion, Data Analysis, Distribution Channel, Distribution Management, Equal Employment Opportunity (EEO), Genetics, Homeland Security, Journalism, Marketing, Marketing Communications, Metrics, Performance Management, Search Engine Optimization (SEO), Search Engines, Social Security Administration, User Interface/Experience (UI/UX), Website Conversion
LOCATION
Nashville, TN
POSTED
1 day ago

The Daily Wire is looking for a growth focused Marketing Manager, News, to lead audience development, traffic acquisition, and subscription conversion for DailyWire.com news content. This role owns the full user journey from discovery to engagement to paid conversion, with direct impact on subscriber growth and revenue. You will develop and execute data driven strategies across SEO, social, and emerging distribution channels, while partnering closely with editorial, product, and growth teams. This is a high ownership role for someone who understands digital publishing, thrives in fast moving environments, and knows how to scale what works.Primary ResponsibilitiesLead traffic growth and audience acquisition across search, social, referral, and emerging platformsOwn the full funnel from first click through subscription conversion, optimizing engagement and retentionDevelop and optimize paywall strategies, messaging, and user flows to increase conversionsAnalyze performance across traffic, engagement, and conversion metrics to inform strategyBuild and manage distribution strategies across search engines, news aggregators, and social platformsPartner with editorial teams to optimize headlines, packaging, timing, and content distributionDrive experimentation across channels, messaging, and user experiences to improve performanceIdentify and scale emerging growth opportunities such as Google Discover and algorithm driven platformsManage cross functional initiatives, timelines, and execution across teamsExperience & RequirementsBackground in Marketing, Communications, Journalism, or a related field preferredExperience in digital publishing, audience development, or growth marketing for news or media organizationsProven track record of driving traffic growth and subscription conversion through data driven strategiesStrong understanding of SEO, content distribution, and platform dynamics including Google DiscoverExperience testing and optimizing paywalls, user flows, and conversion strategiesAbility to analyze data and translate insights into actionable growth initiativesStrong ownership mindset with the ability to build and execute strategies independentlyExcellent communication, organization, and cross functional collaboration skillsDaily Wire provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.Please Note: Daily Wire participates in E-Verify and performs background checks on all new hires. We will provide the Social Security Administration (SSA) and if necessary, the Department of Homeland Security (DHS), with information from each new employee's form I‑9 to confirm work authorization. Thank you!CALIFORNIA APPLICANT PRIVACY NOTICE#J-18808-Ljbffr

About the Company

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Medium