Company DescriptionValor Fleet Services is dedicated to delivering high-quality, professional service tailored to each customer's specific needs. The company emphasizes efficient, friendly, and compassionate service solutions, creating a customer-focused environment rooted in reliability and care. Team members are encouraged to uphold strong service standards while working collaboratively to solve problems and support clients. Applicants can expect a culture that values integrity, responsiveness, and continuous improvement in every aspect of fleet services.Position SummaryWe are seeking a highly driven Marketing Manager to lead and execute marketing and advertising efforts across Valor Fleet Services and its affiliated companies. This is a high-impact individual contributor role responsible for elevating brand presence, modernizing marketing channels, and directly supporting business growth, recruiting, and customer acquisition.This role will partner closely with executive leadership and operate with a high degree of autonomy, ownership, and accountability for results.Brand & Market PresenceLead the development and execution of a cohesive brand strategy across all entitiesElevate Valor's public image to reflect a professional, modern, and growth-oriented organizationEnsure brand consistency across digital, print, and field marketing materialsDigital Marketing & ContentOwn and manage the company's digital presence (website, SEO, social media, Google Business, etc.)Create and execute content strategies that showcase services, culture, and growthOversee paid advertising campaigns (Google Ads, social media, job boards)Recruitment MarketingPartner with Talent Acquisition and HR leadership to enhance employer brandingDevelop targeted campaigns to attract high-quality candidates across critical roles (drivers, diesel mechanics, corporate staff)Improve applicant flow through creative and data-driven sourcing strategiesAdvertising & Campaign ManagementPlan, launch, and optimize multi-channel advertising campaignsTrack and analyze performance metrics (ROI, lead generation, engagement)Continuously refine strategies based on data insightsInternal Engagement & CultureSupport internal communications and initiatives that boost employee morale and engagementHighlight employee stories, milestones, and company achievementsDeliver projects on time and within budgetQualificationsRequired4–7+ years of marketing experience, preferably in a multi-location or service-based businessProven ability to independently build and execute marketing strategiesStrong experience with digital marketing, social media, and paid advertisingDemonstrated success in improving brand visibility and driving measurable business resultsBachelor's degree in marketing, business, communications, or creative writing.PreferredExperience supporting recruiting or employer branding initiativesBackground in blue-collar, field services, transportation, or logistics industriesFamiliarity with SEO, Google Analytics, and marketing automation tools#J-18808-Ljbffr