Marketing Operations Leader

PartsSource

Cleveland, OH

JOB DETAILS
SKILLS
A/B Testing, Administrative Skills, Adtech, Artificial Intelligence (AI), Business-to-Business (B2B), Business-to-Business (B2B) Marketing, Campaigns, Career Development, Channel Marketing, Clinical Trial, Coaching, Communication Skills, Compensation and Benefits, Computer Security, Continuous Improvement, Data Cleaning, Data Entry, Data Quality, Demand Generation, Documentation, Equal Employment Opportunity (EEO), Follow Through, Genetics, Healthcare, Hospital, Legal, Marketing, Marketing Automation Software, Marketing Campaign, Operations Management, Patient Care, Problem Solving Skills, Purchasing/Procurement, Quality Assurance, Sales, Sales Operations, Software as a Service (SaaS), State Laws and Regulations, Systems Administration/Management, Taxonomies, Technical Leadership, Test Design, Use Cases, User Interface Design
LOCATION
Cleveland, OH
POSTED
Today

PartsSource is the leading technology and software platform for managing mission‑critical healthcare equipment. Trusted by over 5,000 US hospitals and 15,000 clinical sites, we empower providers and service organizations to maximize clinical availability for patient care and automate the procurement of parts, services and training through a unique digital experience.About The Job OpportunityThe Marketing Operations Manager owns reliability, governance and day‑to‑day execution of the marketing technology stack and enables high‑quality marketing execution across the business. This role blends operational discipline with hands‑on system administration to ensure marketing tools work as intended, data is clean and campaigns run smoothly.What You'll DoMarketing Technology Ownership & AdministrationOwn day‑to‑day administration of HubSpot, including campaigns, workflows, lists, lifecycle stages and propertiesManage system configuration, permissions, documentation and change managementPartner with the GTM Engineer on enhancements and integrations, ensuring designs are executed accuratelyMonitor system performance and proactively resolve issues before they impact executionCampaign Execution & Continuous OptimizationSupport execution of demand, lifecycle and account‑based marketing campaigns across channelsEnable automated A/B testing across messaging, offers, timing and channel mixTrain marketers on test design, execution and interpretation within HubSpot and related toolsTranslate results into actionable recommendations that improve conversion and engagementPerform quality assurance prior to launches to prevent data or workflow issuesLead Scoring, Intent & Buying Group CoverageOwn operational implementation of lead scoring and marketing intent modelsSupport evolution from MQL‑centric scoring to account and buying group coverage modelsOperationalize engagement‑based and intent‑driven workflows aligned to ABM strategiesPartner with Marketing, Sales and RevOps to ensure scoring models are understood and trustedData Governance & QualityEnforce campaign taxonomy, UTM standards and data entry conventionsMonitor data quality and flag issues that impact reporting or downstream useCoordinate with the GTM Data Engineer on schema changes and data requirementsMaintain documentation, runbooks and process standardsEnablement & Cross‑Functional ExecutionTrain marketing teams on tools, workflows and best practicesServe as first point of contact for marketing system troubleshootingIdentify automation opportunities to reduce manual effortPartner with IT, Security and Data teams to ensure scalable, compliant systemsWhat You'll BringYour Background4+ years of experience in Marketing Operations, Marketing Systems or a related roleHands‑on administration experience with HubSpot; experience with 6sense and AdTech tools requiredStrong understanding of B2B marketing funnels and lifecycle managementExperience operationalizing lead scoring, intent signals and account‑level engagement metricsProven ability to work cross‑functionally with Marketing, RevOps, Sales Ops and Data teamsPreferredExperience supporting demand generation and ABM workflowsFamiliarity with AI/ML use cases in GTM operations and automationKnowledge of B2B SaaS commercial operations and performance metricsWho We Want to MeetAct Like an Owner – Accountability & Execution: take ownership of marketing systems and follow through to reliable outcomes.Serve with Purpose – Business Impact: enable marketers to focus on results by removing operational friction.Adapt to Thrive – Learning Agility: quickly learn new tools, workflows and GTM approaches as the stack evolves.Collaborate to Win – Influence & Communication: partner effectively across Marketing, RevOps, Sales and Data.Challenge the Status Quo – Continuous Improvement: look for better ways to automate, standardize and scale execution.Benefits & PerksCompetitive compensation package with salary, incentives, company ownership/equity and comprehensive benefits (401k match, health, college debt reduction and more)Career and professional development through training, coaching and new experiencesHybrid culture with new and beautiful workspaces that balance flexibility, collaboration and productivityInclusive and diverse community of passionate professionals learning and growing togetherEEOPartsSource, Inc., and its affiliates and subsidiaries, provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Legal authorization to work in the U.S. is required.#J-18808-Ljbffr

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PartsSource