Marketing Operations Specialist

Marketing Operations Specialist
Location: Fully remote (PST)
Pay: $40-47/hr
Type: Full-Time Contract (W2) | 40 hours | M-F | no OT
Duration: Initial 12-month term with possible extension/conversion based on performance
Target Start: October
Benefits: Medical, dental, vision, 401k | 15 days PTO, paid sick leave

SUMMARY:

The Global Marketing Channels team is looking for a Marketing Operations Specialist to support digital marketing campaign execution on the Ads platform. This role sits at the front edge of how our team is changing: campaign builds that were once fully manual are increasingly executed through AI agents and automated build pipelines, and this person will work in that model day to day. The ideal candidate is enthusiastic about digital marketing, resourceful, comfortable with managing deadlines to deliver high-quality Ads campaigns, and curious about using AI and automation to do it better. You will need to be detail-oriented, manage multiple campaigns at once, and rapidly earn trust and credibility with cross-functional stakeholders.

RESPONSIBILITIES:

Individuals will support day-to-day Ads campaign execution for large-scale global launches of internal marketing programs. Campaign execution includes Ads campaign setup, QA, and troubleshooting to meet deadlines.

A growing portion of this work is performed using AI agents and automated build pipelines rather than manual setup. The specialist will prepare structured build inputs, run automated build workflows, and critically review the output before launch. Understanding how the automation works — what it does, where it can go wrong, and what it cannot be trusted to do — is central to the role. Accuracy remains the human's responsibility: this person must be able to recognize when an automated build is wrong, diagnose why, and correct it. Over time they will help identify which parts of the build process should be automated next and contribute to improving our templates, inputs, and QA checks.

SKILLS:

• 2+ years of hands-on Ads experience, including large scale global campaigns executed independently
• Technical knowledge of Facebook Ads (pixel, custom audience, placements, optimization, bulk edit, etc.) and best practices
• Ability to work within an automated workflow — following a defined process, working with structured inputs, and reviewing automated output critically rather than accepting it at face value
• High level of detail-orientation, strong prioritization, and the ability to troubleshoot under deadline
• Experience with campaign reporting, tracking, and insights; proficient in Excel or Google Sheets
• Eager to learn and adaptable as our tooling evolves quickly

MUST HAVE SKILLS:

1. Hands – on experience on Meta Ads experience.
2. QA campaigns - performing
3. Campaign experience; Facebook ads tech knowledge (pixel, custom audience, placements, optimization, bulk edit)

PREFERRED:

1. SQL or familiarity with the Meta Marketing API
2. Strong communication
3. Project management 

• Hands-on experience using AI assistants or coding agents for production work
• Experience with marketing automation, bulk/scaled campaign tooling, or scripted workflows
• Agency experience

EDUCATION:
Bachelor's Degree in advertising, marketing or related field preferred

Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Los Angeles Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, qualified applicants will be considered for assignment with arrest and conviction records. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, meet client expectations, standards, and accompanying requirements, and safeguard business operations and company reputation.

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