MARKETING MANAGER - Middlesex County (NJ) Sports ComplexMCP SFM, LLCLOCATION: Edison, NJDEPARTMENT: MARKETINGREPORTS TO: GENERAL MANAGERSTATUS: FULL-TIME (EXEMPT)ABOUT THE COMPANY:Middlesex County (NJ) Sports Complex is a premier sport, recreation and entertainment destination focused on improving the health and economic vitality of Edison, NJ. You will be joining a championship level team focused on fun, fulfillment and service built to enrich the community as well as your career and personal growth. Middlesex County (NJ) Sports Complex is a managed facility by Sports Facilities Management, LLC, a Sports Facilities Companies (SFC) company. SFC is the nation's leading resource for managing and developing sports, recreation, wellness, and events facilities. We provide a highly collaborative and supportive culture that raises our team members to new levels of career growth. Together, we will carve a path in a hyper-growing industry where you will enjoy the journey and learn from the industry's best while having some fun.SFC was awarded national recognition as a Top Workplace and is considered a workplace of choice. Our mission-focused company is highly entrepreneurial, team-oriented with a culture centered on collaboration, accountability, excellence, and service. We are growing rapidly and looking for high performers at every level to grow with us.POSITION SUMMARYThe Marketing Manager will promote the venue as the premier sport and entertainment district. This position will work with event providers/vendors, be responsible for promoting the primary revenue streams through effective marketing and advertising efforts. This role will assist in the implementation of a marketing plan including digital, social, grassroots, and local/regional/national event relationship building, and more. PRIMARY RESPONSIBILITIES:Executing the marketing plan and strategic initiatives in partnership with the General ManagerManaging and updating the venue websiteContent development and management of digital or social mediaDesigning flyers and promotional materialsManaging social media business accounts including regular posting and management of content calendarPreparing and presenting regular reporting on marketing strategy and resultsCapturing quality video content of guests, leagues, events, and programsDeveloping creative ideas to improve the foot traffic into the venueCreating and executing promotional contests, giveaways, and membership eventsBuild relationships all other local business (schools, churches, etc.) Increasing social media followers and the number of positive reviewsUpdating the in house digital marketing/advertising campaignsMonitoring guest feedback, reviews, and ratings and consistently presenting trends to the General Manager Assisting with all complex public relations efforts, inquiries, and strategies Event development and primary contact for all events prior to fulfillmentResponsible for negotiating contractual agreements, event tracking processes, and databaseAccomplishes objectives by planning, developing, implementing, and evaluating programs; developing field sales action plansSustains rapport with key accounts by maintaining regular communication, making periodic visits; exploring specific needs; anticipating new opportunitiesProvides information by collecting, analyzing, and summarizing data and trendsProtects organization's value by keeping information confidentialUpdates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.Participation in planning/strategic meetingsWork with finance department to track and report profitability Development of operational Key Performance Indicator (KPI) reportsAll other duties as assigned by managementMINIMUM QUALIFICATIONS:A bachelor's degree in marketing, sports management, or related field preferred3-5 years appropriate marketing experience requiredExperience in youth sports, trade shows, consumer shows or convention sales preferredExperience in contract negotiations, event creation, and planning preferredMust have excellent interpersonal, problem solving, and negotiating skillsMust have excellent verbal and written communication skillsMust have strong organizational skillsMust have excellent computer skills, including Word, Excel, PowerPoint, etc.Must be able to work flexible schedules including weekends, nights, and holidays as neededPrior responsibility in P&L management and budget oversightWORKING CONDITIONS AND PHYSICAL DEMANDS:Must be able to lift 40 pounds waist highWill be required to sit for extended periods of time operating a computerWill be required to conduct venue tours to prospective clientsWorkplace environment has intermittent noise, generally moderate in nature, but can be loud at times especially during competitions and events TRAVEL REQUIREMENTS:Minimal intermittent travel as needed to various trade shows, networking events, and corporate events
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