Marketing & Social Media Specialist- Sugar Land
A well-known homebuilder located in the Sugar Land area is seeking a Marketing & Social Media Specialist. Candidates must have previous or current experience working with a residential homebuilder, commercial real estate firm, or a construction company. Responsibilities include:
Digital & Social Media Strategy
Develop and execute social media strategies across platforms including Instagram, Facebook, LinkedIn, YouTube, and TikTok
Create engaging content including reels, stories, video walkthroughs, builder updates, homeowner features, and community highlights
Manage content calendars and maintain consistent brand messaging
Monitor engagement, respond to comments/messages, and grow online audiences
Content Creation & Brand Presence
Capture and coordinate photography/video content for homes, model tours, events, and communities
Write compelling copy for social posts, blogs, email campaigns, and website updates
Collaborate with sales and construction teams to identify content opportunities
Maintain and enhance brand consistency across all digital channels
Website & Lead Generation
Assist with website updates, SEO improvements, and online listings
Monitor website traffic, campaign performance, and lead generation metrics
Support digital advertising initiatives including Google Ads and social media campaigns
Help optimize online customer journeys and lead conversion opportunities
Marketing Analytics & Growth
Track campaign performance and provide monthly reporting insights
Identify emerging trends and recommend new digital marketing opportunities
Analyze competitor activity and market positioning
Recommend strategies to improve visibility, engagement, and brand awareness
HOUGW34
Numbers & Facts
Location
Sugar Land, TX
Skills
Advertisingunmatched
Blogunmatched
Brand Marketing (Branding)unmatched
Brand Messagingunmatched
Calendar Managementunmatched
Campaignsunmatched
Commercial Real Estateunmatched
Competitive Analysis/Strategyunmatched
Competitive Researchunmatched
Constructionunmatched
Content Developmentunmatched
Content Managementunmatched
Email Campaignunmatched
Facebookunmatched
Lead Generationunmatched
LinkedInunmatched
Media Campaignsunmatched
Metricsunmatched
Multiplatform/Cross-Platformunmatched
Online Helpunmatched
Online Marketingunmatched
Performance Analysisunmatched
Photographyunmatched
Reporting Skillsunmatched
Salesunmatched
Search Engine Optimization (SEO)unmatched
Social Mediaunmatched
Social Media Marketingunmatched
Trend Analysisunmatched
Web Site Monitoringunmatched
Website Managementunmatched
Website Trafficunmatched
YouTubeunmatched
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