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Marketing Specialist

Signature Heating, Cooling and Plumbing

Albuquerque, NM

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JOB DETAILS
JOB TYPE
Full-time
SKILLS
Analysis Skills, Brand Strategy, Budget Management, Business Skills, Communication Skills, Customer Relations, Customer Relationship Management (CRM), Data Analysis, Detail Oriented, Distribution Channel, Establish Priorities, Event Management, Financial Metrics, Graphic Design, Leadership, Marketing, Marketing Automation Software, Marketing Campaign, Marketing Strategy, Media Campaigns, Presentation/Verbal Skills, Project/Program Management, Psychology, Return on Investment (ROI), Sales Analysis, Social Media, Social Media Marketing, Technical Leadership, Technical Strategy, Time Management, Training/Teaching, Video Editing, Video Production, Writing Skills
LOCATION
Albuquerque, NM
POSTED
Today

Job Summary

The Marketing Specialist plays a key role in supporting the execution of marketing campaigns, and projects under the direction of senior marketing leadership.
 

Duties & Responsibilities

  • Works closely with senior leadership in the marketing department as well as other department heads
  • Responsible for supporting the Signature brand strategy
  • Assists in coordinating marketing strategies internally and externally with supporting vendors
  • Provides graphic design and video editing support; creates compelling marketing materials
  • Researches and discovers new marketing strategies, technologies, and opportunities
  • Ensure that marketing activities meet brand guidelines and are delivered within budget
  • Manage technical aspects of critical marketing systems (such as marketing automation, CRM, and social media paid campaigns)
  • Analyzes marketing sales data for competitive insights and opportunities
  • Creates and shares reports detailing the effectiveness of marketing efforts and ROI
  • Prioritizes efforts to meet deadlines and goals
  • Plans community outreach activities, internal events, and other events in conjunction with vendor partners
  • Coordinates social media marketing campaigns
  • This list of duties and responsibilities is illustrative only of the tasks performed by this position and is not all-inclusive, but representative; other duties may be assigned.
 

Required Skills & Abilities

  • Graphic design and video production
  • Event organization
  • Knowledge of distribution channels including those associated with traditional & digital
  • Analytical skills and business acumen
  • Understanding of consumer psychology
  • Excellent written and verbal communication skills
  • High level of professional enthusiasm
  • Ability to work at both strategic and tactical levels of business
  • Ability to build positive relationships with internal and external customers and vendors
  • Strong project management skills
  • Attention to detail
  • Ability to learn new skills and be self-teaching
 

Education & Experience

  • Proven experience running marketing campaigns with success around leads and revenue
  • Experience in a competitive business environment
  • Experience with data, reporting, metrics, and financials

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Signature Heating, Cooling and Plumbing

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