Job Title: Marketing Specialist
Location: Denton
Hours: Monday-Friday 8am-5pm
Job Summary:
We are seeking a creative and data-driven Marketing Specialist to develop and execute strategies that drive brand awareness, customer engagement, and revenue growth. The ideal candidate combines strong analytical skills with innovative thinking and has experience managing campaigns across multiple channels.
Key Responsibilities:
- Plan, develop, and execute marketing campaigns across digital, social media, email, and traditional channels
- Conduct market research to identify trends, customer needs, and competitive positioning
- Create and manage content for websites, blogs, social media, and marketing materials
- Monitor and analyze campaign performance using analytics tools, adjusting strategies as needed
- Collaborate with cross-functional teams including sales, product, and design
- Manage marketing budgets and track ROI on campaigns
- Maintain brand consistency across all marketing initiatives
- Coordinate events, promotions, and product launches