Marketing Specialist, Property Marketing

Marketing Specialist, Property Marketing

Job ID

280471

Posted

09-Jul-2026

Service line

Advisory Segment

Role type

Full-time

Areas of Interest

Marketing

Location(s)

Walnut Creek - California - United States of America

About the Role:

As a CBRE Marketing Analyst (aka Marketing Specialist, Property Marketing), you will be responsible for performing basic marketing research and assisting int the creation of property marketing campaigns and deliverables. You will be collaborating with designers and sales support professionals to produce high quality marketing deliverables.

This job is part of the General Marketing job function. They are responsible for the design, development, and execution of marketing programs that support the organization's products and services.

What You'll Do:

• Build collaborative relationships with sales teams, learn about their property marketing needs and preferences, and support their listing and marketing efforts.
• Assist sales teams in determining appropriate marketing strategies for their listings and help connect them with relevant property marketing resources.
• Contribute marketing ideas, concepts, and solutions for executing creative initiatives.
• Support with messaging, light copywriting, branding, and marketing idea generation.
• Help manage the creation of marketing collateral for commercial real estate listings, including brochures, eblasts, websites, signage, offering memorandums, and other materials as needed.
• Support projects from initiation to completion, working with the regional Design Team to execute deliverables - assist in maintaining project schedules using the project management platform, help outline creative briefs, research and source content, coordinate with vendors as appropriate, communicate project needs to designers, and check drafts for quality control.
• Organize project files and information on Box, ensuring folders are structured and adhere to naming conventions.
• Assist in managing outsourced graphic support (e.g., maps, site plans, stack plans).
• Ensure adherence to CBRE brand and legal requirements.
• Help ensure deadlines and expectations are met.
• Develop the ability to prioritize tasks and projects in a fast-paced, deadline-driven environment, and learn to communicate timelines effectively with internal resources.
• Assist with quality control on projects by reviewing and proofing for errors or unacceptable standards.
• Support the crafting of creative messaging, themes, and key differentiators for property marketing efforts.
• Attend and actively contribute to kick-off strategy, status, follow-up/debrief, and presentation preparation meetings.
• Work closely with the graphic design team to support client-specific design approaches. Act as a liaison between brokers and designers to help determine appropriate branding and messaging for presentations/proposals.
• Make light design edits to existing materials as needed.
• Assist in gathering information from brokers, subject matter experts, and other team members across the organization to generate content.
• Collaborate with team members and build positive working relationships with sales professionals, stakeholders, and platform partners.
• Support additional initiatives as needed.
• Work within standardized procedures and practices to achieve objectives and meet deadlines.
• Exchange straightforward information, ask questions and check for understanding.

What You'll Need:

To perform this job successfully, an individual will need to perform each crucial duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

• Bachelor's Degree preferred with up to 3 years of relevant experience. In lieu of a degree, a combination of experience and education will be considered.
• Ability to use existing procedures to solve standard problems.
• Experience with analyzing information and standard practices to make judgments.
• Knowledge of Adobe Creative Suite, including working knowledge of InDesign.
• High level of proficiency in Microsoft Office Suite.
• Excellent verbal and written communication skills.
• Ability to manage and prioritize multiple projects and deadlines.
• Organizational skills with a strong inquisitive mindset.
• Strong people and communication skills with a positive and inquisitive mindset.
• High attention to detail, accuracy, and quality in all deliverables.
• Strong time management skills with the ability to handle multiple projects simultaneously.
• Demonstrate efficiency, speed, and reliability in a fast-paced environment.

Why CBRE

When you join CBRE, you become part of the global leader in commercial real estate services and investment that helps businesses and people thrive. We are dynamic problem solvers and forward-thinking professionals who create significant impact. Our collaborative culture is built on our shared values - respect, integrity, service and excellence - and we value the diverse perspectives, backgrounds and skillsets of our people. At CBRE, you have the opportunity to chart your own course and realize your potential. We welcome all applicants.

Our Values in Hiring

At CBRE, we are committed to fostering a culture where everyone feels they belong. We value diverse perspectives and experiences, and we welcome all applications.

Disclaimers

Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future.

Applicant AI Use Disclosure

We value human interaction to understand each candidate's unique experience, skills and aspirations. We do not use artificial intelligence (AI) tools to make hiring decisions, and we ask that candidates disclose any use of AI in the application and interview process.

About CBRE Group, Inc.

CBRE Group, Inc. (NYSE:CBRE), a Fortune 500 and S&P 500 company headquartered in Dallas, is the world's largest commercial real estate services and investment firm (based on 2024 revenue). The company has more than 140,000 employees (including Turner & Townsend employees) serving clients in more than 100 countries. CBRE serves clients through four business segments: Advisory (leasing, sales, debt origination, mortgage serving, valuations); Building Operations & Experience (facilities management, property management, flex space & experience); Project Management (program management, project management, cost consulting); Real Estate Investments (investment management, development). Please visit our website at www.cbre.com.

CBRE carefully considers multiple factors to determine compensation, including a candidate's education, training, and experience. The minimum salary for the Marketing Specialist position is $70,000 annually and the maximum salary for the Marketing Specialist position is $75,000 annually. The compensation offered to a successful candidate will depend on their skills, qualifications, and experience. Successful candidates will also be eligible for a discretionary bonus based on CBRE's applicable benefit program. This role will provide the following benefits: 401(K), Dental insurance, Health insurance, Life insurance, and Vision insurance.

Equal Employment Opportunity: CBRE has a long-standing commitment to providing equal employment opportunity to all qualified applicants regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, pregnancy, age, citizenship, marital status, disability, veteran status, political belief, or any other basis protected by applicable law.

Candidate Accommodations: CBRE values the differences of all current and prospective employees and recognizes how every employee contributes to our company's success. CBRE provides reasonable accommodations in job application procedures for individuals with disabilities. If you require assistance due to a disability in the application or recruitment process, please submit a request via email at recruitingaccommodations@cbre.com or via telephone at +1 866 225 3099 (U.S.) and +1 866 388 4346 (Canada).

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