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Marketing Specialist

Golden Technology

Raleigh, NC

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JOB DETAILS
SKILLS
Administrative Skills, Advertising, Analysis Skills, Aviation Industry, Biotech and Pharmaceutical, Brand Strategy, Budget Management, Budgeting, Business Strategy, Communication Skills, Contact Management, Corporate Communications, Corporate Finance, Corporate Planning, Customer Satisfaction, Data Analysis, Database Marketing, English Language, Forecasting, Fortune 500 Customers, German Language, LinkedIn, Market Research, Market Segmentation, Market Surveys, Market Trend Analysis, Marketing, Matrix Management, Mentoring, Microsoft Office, Microsoft PowerPoint, Oracle, Organizational Skills, Presentation/Verbal Skills, Process Management, Product Marketing, Project/Program Management, Proofreading, SAP, Sales, Sales Management, Sales Support, Social Media, Spanish Language, Strategic Planning, Team Player, Trade Shows, Trend Analysis, Willing to Travel
LOCATION
Raleigh, NC
POSTED
Today
Your Next Career Move Starts Here!

The Role: Marketing Specialist

Location: Raleigh, NC

Type: Permanent

What You'll Do:

Our client is looking for a Marketing Specialist to join their Team! The Marketing Specialist is responsible for Marketing and Advertising, Trade Shows, Market Research, and Sales Support for the NAFTA region. Up to 20% Domestic and International travel is required. Responsibilities include:

Marketing and Advertising:
  • Identifies the optimal brand strategy for products in the North American market.
  • Creates and executes a plan to communicate our brand to potential and existing customers using both conventional and modern marketing tools.
  • Plans, documents, and coordinates the marketing of products and technology for North America. Requires coordination with the Marketing group in Germany.
  • Develops annual North American Marketing budget and manages activities within budget limits.
  • Manages relations with Advertisers, Local Associations and Industry Organizations.
  • Manages North American based Corporate Social Media accounts (e.g. LinkedIn)
  • Coordinates internal news articles for North America.
  • Proofreads English translations of German documents for readability prior to distribution.
  • Responsible for the look and feel of the U.S. locations with the Office Admin.
  • Manages and executes internal company events.
  • Facilitates the North American Customer Satisfaction Survey process
Trade Shows:
  • Manages the selection and preparation of trade shows in North America as well as the internal activities related to shows. Requires coordination with the Corporate Communications in Germany.
  • Develops and maintains company PowerPoint and other presentation materials.
  • Develops and maintains marketing displays, sample products, and trade show booth itself.
  • Manages pre and post trade show activities.
Market Research and Sales Support:
  • Facilitates the creation of North American Strategy Papers and the coordination of Market Research per the company strategy process. Requires coordination with Program Management in Germany.
  • Coordinates internal research and manages contact with external market research firms.
  • Analyze forecast data and provide summaries to the Key Account Managers using the IHS and other market information.
  • Support the Key Account Managers with a plausibility study of their forecast based on the database.
  • Stay up-to-date on market trends and emerging markets for product segments. Provide summaries to management and sales teams on shifts that could impact the company financial performance positively or negatively.
  • Understands the higher level corporate long range plans and strategy and ensure that the plans are being followed. Takes on other tasks at Management's discretion.
Required Qualifications:
  • Four year business or technical degree
  • Experience working in the automotive, pharmaceutical, aviation, or industrial industry.
  • Experience working in a multi-national matrix organization and balancing the requirements of multiple Stakeholders.
  • Strong computer and data analysis skills.
  • Working knowledge of MS Office suite of tools, working within marketing databases (e.g.IHS) and experience with SAP or Oracle.
  • Strong organization skills
  • Good communication and presentation skills
  • Sets correct image representing the company
  • Team player and the ability to interface at all organizational layers
  • Basic German and Spanish language skills preferred but not required
Why Golden Technology?

Founded in 1997, Golden Technology has grown from a two-person vision into a trusted partner for Fortune 500 clients nationwide. Along the way, we've built a culture centered on family, professional growth, and giving back to our communities through our Golden Community initiatives.

Here's what sets us apart:
  • Family-first culture that values balance and support.
  • Career development through mentorship, opportunities, and investment in our people.
  • Community impact by dedicating time, talent, and resources to the places we live and work.
What's In It for You
  • Exciting opportunities with innovative companies.
  • Guidance from a recruiting team with decades of experience.
  • A professional, supportive culture built on trust and collaboration.


Ready to take the next step?
Apply today and let's build your brighter future together.

About the Company

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Golden Technology

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