Marketing SpecialistWe're looking for a digitally savvy, detail-oriented, and creatively driven Marketing Specialist who can bring structure, strategy, and storytelling together across our marketing ecosystem. This role sits at the center of our digital presence – supporting campaigns, managing channels, optimizing performance, and ensuring our brand shows up consistently and effectively across every digital touchpoint.With a blend of Digital Marketing and Social Content , you'll help bridge performance marketing and brand storytelling – turning insights into action and content into measurable growth. This role is key in supporting demand generation, engagement, and overall brand visibility across both B2B and B2C audiences.Our Marketing Specialist Will Be:A detail-driven digital thinker who connects execution to strategyA creative problem solver who balances performance and storytellingA fast-moving, adaptable marketer who thrives in a dynamic environmentA strong communicator who collaborates easily across teams and prioritiesA data-aware builder who uses insights to improve outcomesWhat You'll DoDigital MarketingSupport and execute digital marketing campaigns across web, email, paid media, and CRM channelsHelp manage and optimize campaign performance to improve engagement, lead quality, and conversion ratesAssist in building landing pages, digital assets, and campaign workflows that support acquisition goalsMonitor key performance metrics and create reports that translate data into actionable insightsSupport SEO/SEM initiatives by coordinating updates, tracking performance, and identifying opportunitiesWork closely with marketing and sales teams to align digital campaigns with business objectivesIdentify gaps in digital performance and recommend improvements based on data and user behaviorSocial ContentCreate, schedule, and manage engaging content across social media platformsSupport social media strategy with a mix of brand storytelling, product highlights, and campaign amplificationEngage with online communities by monitoring comments, messages, and brand interactionsCollaborate on content ideas for short-form video, graphics, and campaign-driven social postsTrack social performance metrics and adjust content strategy to improve reach and engagementStay current on trends, platform updates, and emerging content formats to keep brand presence freshAssist in maintaining a consistent brand voice across all social channelsWhat You'll Bring3 years of experience preferred in digital marketing, social media, or related rolesBachelor's degree in marketing, communications, digital media, or related field#J-18808-Ljbffr