Marketing Specialist, Sports

Responsibilities

• Develop marketing materials and campaigns tailored to the sports market, ensuring alignment with brand identity, sales objectives, and product positioning. Monitor and report campaign performance.
• Collaborate with multiple departments to create accurate data sheets and compelling collateral.
• Support the planning, execution, and attendance of industry events and trade shows.
• Assist in the development of training and educational resources.
• Prepare onboarding materials and videoboard content for sports teams.
• Create and manage email marketing and lead generation campaigns.
• Contribute to digital marketing efforts, including website, social media, and newsletter content.
• Conduct market research and competitive analysis to identify trends and growth opportunities.
• Perform other duties as assigned.

Qualifications/Skills:

• Excellent written and verbal communication skills.
• Ability to initiate action, demonstrate leadership and motivational skills.
• Ability to problem solve and think strategically.
• Understanding marketing, promotions, and sales principles.
• Experience with Adobe, Microsoft, CRM, or similar software.
• 3-5 years’ experience in a sports business, corporate marketing, or advertising agency setting.
• Knowledge and passion for a variety of sports desired

Education and Licensing:

• Bachelor’s degree in Marketing, Advertising, Sports Business, or a similar discipline is required

Benefits:

• Medical
• Dental
• Vision
• Company Paid Life/ADD
• Voluntary Life/ADD
• Dependent Life/ADD
• 401k with Employer Match
• Vacation
• Personal Time

*Watchfire is an Equal Opportunity Employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs.

*Legal authorization to work in the US required. We will not consider candidates who need sponsorship, now or in the future, to be legally employed in the US. No H1B, OPT, CPT or other “temporary work authorization” candidates will be considered.