The Local Marketing Specialist is responsible for supporting the implementation of the Tunnel Wash Business Units Marketing strategy to attain key business objectives. The Local Marketing Specialist will report to the Car Wash Marketing Director of the TunnelCar Wash Business Unit and will work with our Operations Teams and extended Business Units across the Circle K network in the development of localized marketing and advertising campaigns to support new site openings promotions and overall site exposure. This role will also collaborate and support the development and execution of digital and print signage and other marketing assets and materials. Job DescriptionEssential Functions Supports strategic decisions from the TunnelCar Wash Business Unit Circle K business partners as well as at the local site-level. Ensure marketing strategy and campaigns are communicated to and executed at site level aligning with site level needs. Including but not limited to digital assets signage marketing collateral media relations social media marketing field communications email marketing app support and sponsorshipspartnerships. Plus planning and execution of events such as community engagement grand openings and site reopenings.Conducting summarizing and presenting local market researchManagement of fieldinternal marketing communicationsProviding content for external digital channels when needed locally web site social media channelsSocial investment program managementPublic relations planning and preparationParticipation in project and team meetings reporting and data analysisMaintain professional and technical knowledge by attending educational workshops reading professional publications establishing personal networks or participating in professional societies.Contributes to team effort by accomplishing determined Financial and Key Result Area targets pursuant to Company Plan guidelines.QualificationsBachelors degree in communications marketing or related field preferred or relevant amount of experience required. Other combinations of job-related experience and education that meet the requirements may be substituted.Two or more years of experience working in marketing merchandising and communication andor related field required.Must be proficient in Microsoft Office Suite WordExcelPowerPoint Canva Social Media platforms Facebook Instagram and Tik Tok and be familiar with video editing software.Preferred proficiency with Adobe Creative Suite PhotoshopInDesignIllustrator.Must possess well-developed verbal and written communication skills as well as excellent interpersonal skills.Proven success record with executing marketing campaigns marketing communications and social media. Experience preferred with media relationsPR campaigns.Must possess well-developed verbal and written communication skills as well as excellent interpersonal skills.Excellent project management skills and ability to collaborate with other departments. Must be well organized and possess ability to handle multiple responsibilities under constant deadlines with a high degree of attention to detail and accuracy.Track record of collaborating with vendor and agency relationships andor direct reports.Customer focus Identifies and understands customer needs and puts them first in all activities and efforts. Commercial mindset Goes the extra mile to drive the commercial success of the company. Creative thinker who has proficient design and organizational skills May require up to 20-30 travel. Retail andor membership experience is preferred.Physical RequirementsThe physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Complete physical activity inventory of the position includesSit for long periods of time.Operate computer keyboard and mouse for data entry.View computer monitorHear and speak via telephone.Reach forward andor overheadOccasionally lift up to 20 poundsOccasionally lift andor carry up to 60 pounds from ground to waist level for up to 30 minutes of a workday. I.e. to replenish fountain syrups.Occasionally lift andor carry up 30 pounds from the ground to overhead up to 30 minutes a workday. I.e. stockingmaintaining inventory levels resets.Occasionally lift andor carry up to 40 pounds from the ground to waist up to 30 minutes a workday. I.e. stockingmaintaining inventory levels resetsAbility to push and pull with arms up to a force of 20 pounds. i.e. utilizing a hand truck.Ability to climb a ladder to store or retrieve materials place andor replace signage.Work EnvironmentThe work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Working conditions inventory of the position includesThe noise level in the work environment is usually moderate at a normal range.The lighting will include natural light from the outside as well as fluorescent lighting throughout the work areas.The temperatures in the store are usually moderate to a normal range.The individual may occasionally be exposed to extreme temperatures while supervising store managers performing occasional work in a walk-in cooler andor freezer.Work with minimum direction and periodic supervision.THE ABOVE STATEMENTS REFLECT THE GENERAL QUALIFICATIONS DUTIES AND OR RESPONSIBILITIES NECESSARY TO IDENTIFY THE JOB AND ARE NOT NECESSARILY INTENDED TO SET FORTH ALL OF THE SPECIFIC REQUIREMENTS OF THE JOB.LI-SM1 Circle K is an Equal Opportunity Employer.The Company complies with the Americans with Disabilities Act the ADA and all state and local disability laws. Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company. Please inform the Companys Human Resources Representative if you need assistance completing any forms or to otherwise participate in the application process.Click below to review information about our companys use of the federal E-Verify program to check work eligibilityIn EnglishIn Spanish