Media Coordinator

Position Details Media Coordinator

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Regular FT

Summary Gaia is looking for an experienced Media Coordinator who thrives in a fast-paced agency environment and understands the balance between strategic thinking and flawless execution.

In this role you will serve as the bridge between media strategy and day-to-day activation - owning implementation, financial control, trafficking, accuracy, and vendor coordination across online and offline channels. Youll partner closely with planning, finance, and creative teams to ensure campaigns launch accurately, pace effectively, reconcile cleanly, and deliver against KPIs.

This is an ideal opportunity for a current agency Media Coordinator who enjoys being hands-on in platforms, detail-oriented with billing, and proactive in identifying optimization and process improvements.

This role is full time and on-site at our office in Louisville, CO. Not remote.

Salary Range: 60,000 - 70,000 commensurate with experience.

Responsibilities

Media Control, Trafficking & Compliance

• Create and manage Insertion Orders (IOs) in the AD system.
• Monitor and verify payment terms tied to media authorizations.
• Track media spend against budget using billing trackers and platform data.
• Maintain accurate weekly/monthly budget reporting, including pacing variances and forecasting.
• Reconcile delivery vs. contracted placements and ensure IOs align with invoices.
• Uphold accuracy and excellence in the billing process in coordination with marketing, finance, and media agencies.
• Own the end-to-end trafficking workflow between external media agencies and our in-house creative studio, ensuring assets, specs, timelines, and approvals are aligned.
• Coordinate the exchange of creative materials, technical requirements, and campaign documentation to guarantee seamless activation.
• QA creative assets prior to launch to ensure platform compliance and accurate execution.

Campaign Activation & Optimization

• Implement campaigns across digital platforms: Google Ads, Meta, TikTok.
• Prepare QA and validate creative assets to meet platform specifications and trafficking requirements.
• Manage campaign launches, trafficking documentation, and IO distribution.
• Monitor daily pacing and performance to ensure alignment with KPIs.
• Identify trafficking discrepancies or delivery issues and secure proper makegoods, compensation, TRP, budget, audience levels.
• Build audiences and manage targeting parameters as required.

Cross-Functional Collaboration

• Support tactical media planning globally by liaising with media agencies and international partners, requesting and evaluating campaigns.
• Partner with strategy, agency, creative, and planning teams to translate media plans into executable workflows.
• Maintain organized documentation across billing trackers, creative systems, and briefing processes.
• Contribute to weekly presentation materials and campaign reporting.

Qualifications

What You Bring

• Current or recent agency experience as a Media Coordinator or similar activation role.
• Strong understanding of digital trafficking, pacing, and billing workflows.
• Knowledge of online media fundamentals.
• High attention to detail and strong financial accuracy.
• Experience using Airtable or similar, Google Analytics, Google Suite, and other workflow technology.
• Ability to manage multiple campaigns and deadlines simultaneously.
• Clear and confident communication skills.

More About Gaia Gaia exists as a transformational network to empower a global conscious community.

Gaia (Nasdaq: GAIA) is a publicly traded company in Louisville, Colorado. We offer global video streaming of over 8,000 original series, shows, films, documentaries, and practices for conscious living to our members in over 190 countries. Our vast video library serves as a vessel for the community we seek to empower.

We are not a subscription service that streams whatever pays our bills. Our content goes deep into select niches of Seeking Truth, Transformation, Alternative Health, and Yoga channels. We often cover subjects that other media companies wont touch.

We expect you to explore Gaias library of original shows, documentaries, and films. If our work on ancient wisdom, who are we, our true history, coverups, and metaphysics resonates with you, you might be a good fit for Gaia.

We seek to hire and inspire employees who embrace our mission to empower a global conscious community who hope their work empowers our community of inspired members to be a catalyst of transformation. The best work we do every day is to remember our vision is to empower the evolution of consciousness.

The perks of working collaboratively with a team dedicated to sharing this mission include:

• An on-site gym.
• A beautiful solar-powered campus complete with hiking and running trails, community garden, and a labyrinth.
• An on-site mostly organic café that serves breakfast and lunch daily, including a full-service espresso bar featuring locally roasted coffee.

Full-time employees are offered alternative and traditional medical benefits, including preventative coverage, as well as dental, vision, 401K, and life insurance.

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