Media Performance Analyst

Media Performance Analyst

AMP is seeking an ambitious and curious Analyst to join our growing Analytics team. This is an ideal role for a detail-oriented professional who has a passion for data organization, problem-solving, and the "why" behind the data. The Analyst will serve as the foundational engine of our practice - executing the day-to-day data collection, cleaning, and reporting tasks that drive our insights. Working closely with an Analytics Manager, this person will focus on ensuring data integrity and learning how to translate raw numbers into meaningful stories for our clients. The ideal candidate is someone eager to master media reporting and provide essential support to cross-functional teams. This role offers a clear growth path to develop technical skills while ensuring that our team delivers accurate, timely, and organized reporting to our clients.

Responsibilities:

• Extract and clean data from various sources to support the maintenance and update of client reports and dashboards.
• Support with the media weekly, monthly and quarterly reports. Assist in identifying trends and drafting initial observations for internal review.
• Help internal teams identify the "what" in data trends, providing the foundational work used to build actionable insights.
• Work alongside functional teams (Media, Channel Teams) to provide the necessary reporting and data observations needed for campaign optimizations.
• Assist in the preparation of client-facing presentations and reporting documentation.
• Support the implementation of measurement strategies by helping document KPI requirements and assisting in the build-out of data visualizations.

Qualifications:

• 1–2 years of experience in media analytics, business intelligence, or a related data-driven role (internship experience considered).
• Foundational experience with at least one data visualization tool (e.g., Power BI, Tableau, Looker). Familiarity with basic dashboard updates and data cleaning.
• Exposure to digital analytics or media platforms (e.g., Google Analytics, Facebook Business Manager, or CM360).
• Proficient in Microsoft Excel (e.g., VLOOKUPs, Pivot Tables) for data manipulation and auditing.
• Strong written and verbal communication skills with the ability to clearly explain data findings to internal team members.
• Highly organized, detail-oriented, and intellectually curious about how data drives marketing decisions. 

Preferred Skills:

• Familiarity with media tagging solutions (e.g., Google Tag Manager).
• Basic understanding of web analytics tracking.
• Prior experience in an agency or brand marketing environment.

About AMP Agency

AMP Agency is a full-service, integrated marketing agency with offices in Boston, New York, Seattle and Los Angeles. We're a team of creative minds, digital strategists, social and behavioral scientists and media experts that focus on creating contextually relevant consumer engagements across digital and physical brand experiences. We employ an "Insights Inspired, Results Driven" approach to design end-to-end marketing solutions for the brands with which we partner.

AMP Agency is committed to Diversity, Equity and Inclusion. AMP is an equal opportunity employer and encourages people from all backgrounds and experiences to apply. AMP Agency does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age or other legally protected status. We prohibit harassment of applicants and employees based on any of these protected categories.

Job Will Remain Open Until Filled

The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

Essential Job Duties and Responsibilities 

Job Duty 

• Conducts research and analysis involving competitors, pricing, sales, and methods of marketing, existing and potential customer preferences, economic conditions, advertising, distribution, and other factors that may influence futures sales. 
• Analyzes data and recommends specific actions based on findings. 
• Establishes research methodology and design format for data gathering, such as surveys, opinion polls, and/or questionnaires. 
• Examines and analyzes statistical data to forecast future marketing trends. Gathers data on competitors and analyzes prices, sales and methods of marketing and distribution. 
• Collects data on consumer preferences and buying habits.
• Prepares and presents reports and graphic illustrations of findings

Supervisory Responsibilities
Direct Reports
- This position does not have supervisory responsibilities for direct reports

Indirect Reports
- This position does not have guidance or mentoring responsibilities for indirect reports

Travel and/or Driving Requirements

• Travel and Driving are not essential duties or functions of this job 
• Travel up to 5 %

Minimum Qualifications

The following are the minimum job-related qualifications which an individual needs in order to successfully perform the essential duties and responsibilities of the job

Education Level: (Required) Bachelor's Degree or equivalent experience

Field of Study/Area of Experience: Business or related field

• 5+ years of experience in applicable field

Skills, Knowledge and Abilities

• Analytical and research Skills
• Ability to exercise sound judgment
• Good interpersonal skills
• Well-organized, detail-oriented, and able to handle a fast-paced work environment
• Excellent written communication and verbal communication skills 
• Ability to complete multiple duties with accuracy shifting from one to another with frequent interruptions and competing deadline
• Team building Skills

Environmental & Physical Requirements

Office / Sedentary Requirements
Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically requires the ability to sit for extended periods of time (66%+ each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds.

Additional Information Regarding The Company Job Duties and Job Descriptions

Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.

The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.