Media Performance Sr. Specialist

Description

Join our dynamic team in Reston, VA, and become a key player in driving Volkswagen's media performance strategies. As a part of the Media & Dealer Ops team, you'll have the opportunity to work in a hybrid environment, collaborating closely with our innovative agencies and internal teams to optimize advertising efforts and support our growth goals.

Responsibilities

• Strategize and execute performance media campaigns to maximize media effectiveness.
• Collaborate with content teams and creative agencies to deliver impactful media plans.
• Manage media measurement, campaign tagging, and reporting for executive-level insights.
• Support Dealer Operations Marketing Programs to enhance dealer advertising strategies.
• Engage with key media vendors to drive innovation and efficiency.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• 7-10 years of project management experience.
• 3-5 years of agency or client-side experience.
• Strong organizational and analytical skills.
• Proficiency with MS Office products.

Preferences

• MBA or Master's degree.
• Automotive industry experience.
• Direct dealer experience in OEM field organization or agency.
• Familiarity with creative and production processes.

Ready to drive your career forward? Apply now and be part of our innovative journey!

Job Title for Subject Line

Join Volkswagen as a Senior Media Performance Specialist!

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