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Media Planner

WPP Media
  • Los Angeles, New York
    11 days ago

    Job Description

    About WPP Media

    WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

    WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

    For more information, visit wppmedia.com.

    As a Senior Associate, Planning, you will play a key role in developing media strategy and media plans, and make insightful recommendations consistent with the approved strategy. You will manage daily tasks for stewarding approved plans and train Associates in media fundamentals, policies/procedures, and computer systems.

     

     

    • Partner with the Manager in the development of communication plan options and recommendations.
    • Gather and analyze data to provide sound strategic, consumer-insights-driven media recommendations.
    • Deliver POVs/position papers on key client issues and/or client opportunities.
    • Ensure proper execution of communication plans: (Maintaining accurate budget control and flow of media activity, and proactively, consistently updating Manager and (if appropriate) client contact(s); Monitoring buys/schedules).
    • Prepare media authorizations per approved plans/project requests.
    • Train and developing Associate(s), as well as reviewing their work for accuracy.
    • Act with high integrity to maintain strong, collaborative, productive working relationships across all internal and external teams and partners.
    • Provide timely and accurate delivery of all work.
    Skills & Experience
    Requirements
    • Bachelor’s Degree in Marketing/Media/Communications; OR equivalent professional work experience.
    • At least 1+ year of related media planning/communications planning experience.
    • Strong understanding of media fundamentals, including media math, target audience development, and communication goals (reach/frequency). 
    • Proficiency with systems/tools.
    • Strong quantitative skills, including analytical abilities and math proficiency.  
    • Ability to work within a team, handle multiple assignments and meet tight deadlines.
    • Strongly business-minded, and extremely detail-oriented, with clear and proven organizational skills.
    • Digitally savvy, with specific proficiency at MS Suite: Excel, Word, PowerPoint.
    Life at WPP Media & Benefits
    WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment.That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

    Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

     

    The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.

    US Pay Range

    $45,000 - $90,000USD

    Please read our Privacy Notice for more information on how we process the information you provide. 

    Numbers & Facts

    LocationLos Angeles, New York
    Websitehttps://www.wppmedia.com/pages/privacy-policy#:~:text=WPP Media Privacy Notice for Recruitment

    Skills

    • Analysis Skillsunmatched
    • Artificial Intelligence (AI)unmatched
    • Audience Developmentunmatched
    • Budgetingunmatched
    • Computer Systemsunmatched
    • Customer/Client Researchunmatched
    • Data Analysisunmatched
    • Data Collectionunmatched
    • Detail Orientedunmatched
    • Marketingunmatched
    • Mathematicsunmatched
    • Media Buying and Planningunmatched
    • Microsoft Excelunmatched
    • Microsoft PowerPointunmatched
    • Microsoft Wordunmatched
    • Organizational Skillsunmatched
    • Position Papersunmatched
    • Quantitative Analysisunmatched
    • Set Goalsunmatched
    • Strategic Planningunmatched
    • Team Playerunmatched
    • Time Managementunmatched

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