National Events Sales

Overview

National Tour Event Sales

Salem Media is seeking a high-performing sales professional to drive sponsorship revenue across national live tour events, large-scale experiential activations, and integrated media partnerships. This role is focused on securing high-value partnerships with national brands and agencies, creating sponsorship opportunities that extend beyond traditional event signage into fully integrated, multi-market campaigns.

Faith-based, conservative, and patriotic audiences are exactly what a growing number of national brands are looking for right now. The ideal candidate understands how to build partnerships in that space that are onsite, onscreen, and fully integrated-creating meaningful brand experiences before, during, and after live events. This role requires a strategic seller who can package event sponsorships with digital media, branded content, audience engagement, and measurable ROI.

Responsibilities

• Drive net-new sponsorship revenue by securing brand partnerships for Salem's live tours, special events, and experiential properties
• Develop integrated sponsorship packages that include:
• Event title sponsorships
• Pre-show and post-show sponsorships
• On-site activations
• Digital media extensions
• Branded content opportunities
• Social media amplification
• Podcast/radio integrations
• Create partnership opportunities that deliver:
• Brand exposure
• Consumer activation
• Audience engagement
• Multi-platform amplification
• Sell sponsorship opportunities that include:
• Onsite brand presence
• Product integration
• Event signage
• Video placements
• Digital content integration
• VIP hospitality packages
• Ticket experiences
• Meet-and-greet opportunities
• Partner with internal content, programming, digital, and event teams to develop customized sponsorship solutions that align with advertiser goals
• Identify and cultivate relationships with national brands, agencies, regional advertisers, and strategic partners
• Build compelling presentations and proposals that communicate audience reach, event impact, and partnership value
• Manage sponsorship pipeline from prospecting through contract execution and renewal opportunities
• Provide clients with post-event recap materials including campaign performance, audience insights, activation results, and ROI reporting
• Stay informed on trends in experiential marketing, sponsorship sales, live events, entertainment partnerships, and branded content opportunities

Qualifications

• 5+ years of experience in sponsorship sales, experiential marketing, event partnerships, media sales, or brand partnerships
• Familiarity with faith-based or values-driven media a plus
• Proven track record of generating net-new business revenue and closing high-value sponsorship deals
• Experience selling integrated campaigns that combine live events with digital, social, content, media, or experiential elements
• Strong relationships with brands, agencies, event marketers, or sponsorship decision-makers preferred
• Ability to create strategic partnership solutions rather than selling standard packages
• Strong presentation, negotiation, and communication skills
• Experience working with live events, concerts, tours, festivals, sports, media properties, or entertainment partnerships is highly preferred
• Highly motivated, entrepreneurial, and comfortable operating in a fast-paced environment
• Strong organizational skills with the ability to manage multiple partnerships simultaneously
• Passion for live experiences, media, audience engagement, and creating meaningful brand partnerships

Benefits

Why Salem

• Work with the most influential talent in the country.
• Uncapped earning potential (competitive base + commission).
• Opportunity to build a national podcast monetization engine inside an established, publicly traded media company.
• Access to Salem's full One World platform to architect multi-channel campaigns no competitor can match.
• Competitive pay structure based on experience.
• Health, dental, vision, and life insurance.
• 401(k) retirement plan.
• Paid holidays and vacation time.

EEO Statement

Come see how Salem is DIFFERENT and why we've been certified as a "Great Place to Work" and as a "Best and Brightest" equal opportunity employer.

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Compensation

$90,000 - 120,000 year + generous commission structure