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Omni Channel Media Planner : 26-01978

Akraya, Inc.

Santa Clara, CA

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JOB DETAILS
SALARY
$50–$55 Per Hour
SKILLS
A/B Testing, Adobe Product Family, Advertising, Analysis Skills, Budget Management, Budgeting, Business-to-Business (B2B), Business-to-Business (B2B) Marketing, Campaigns, Click Through Rate (CTR), Communication Skills, Content Syndication, Cost Per Thousand, Cost-Per-Lead, Cross-Functional, Customer Relationship Management (CRM) Systems, Digital Media, Documentation, Enterprise Marketing, Leadership, LinkedIn, Marketing, Marketing Automation Software, Marketing Campaign, Media Buying and Planning, Media Campaigns, Metrics, Online Marketing, Operations Planning, Organizational Skills, Performance Analysis, Performance Metrics, Performance Tuning/Optimization, Problem Solving Skills, Project/Program Management, Reconciliation, Reporting Skills, Salesforce.com, Software as a Service (SaaS), Team Player, Technical Recruiting, Time Management
LOCATION
Santa Clara, CA
POSTED
1 day ago
Primary Skills: Omni-Channel Media Planning (Expert), Digital Media Campaign Management (Expert), Account-Based Marketing (Advanced), LinkedIn Campaign Manager & Programmatic (Advanced), Campaign Analytics & Optimization (Advanced)
Contract Type: W2 Only
Duration: 12+ Months
Location: Santa Clara, CA (Hybrid) and Remote is also an option
Pay Range: $50 - $55 per hour

Job Summary:
We are seeking an Omni Channel Media Planner to support the planning, orchestration, and execution of integrated B2B marketing campaigns across paid digital channels. The ideal candidate will have experience in media planning, campaign operations, ABM execution, budget management, and performance optimization. This role will work closely with creative teams, media agencies, and regional marketing stakeholders to ensure campaigns are launched on time, optimized for performance, and aligned with business objectives.
Key Responsibilities:
  • Develop and execute omni-channel media plans across Paid Social, Programmatic, and Content Syndication.
  • Coordinate creative asset trafficking, campaign launches, and tracking implementation.
  • Build and manage ABM account lists and buying groups within LinkedIn Campaign Manager and DSP platforms.
  • Monitor campaign pacing, budgets, performance metrics, and optimization opportunities.
  • Maintain media flowcharts, campaign calendars, optimization logs, and campaign documentation.
  • Generate performance reports and provide recommendations based on campaign KPIs.
  • Collaborate with marketing, creative, analytics, and media partners to ensure successful campaign execution.
Must-have Skills:
  • 3–6 years of experience in Omni-Channel Media Planning, Digital Marketing, or Campaign Operations.
  • Strong experience with LinkedIn Campaign Manager, Paid Social, Programmatic Advertising, and Content Syndication.
  • Hands-on experience executing Account-Based Marketing (ABM) campaigns and audience segmentation.
  • Experience managing campaign budgets, media pacing, invoice reconciliation, and media flowcharts.
  • Strong understanding of campaign tracking, UTM creation, Salesforce, and Adobe Analytics.
  • Experience analyzing campaign metrics including CTR, CPL, CPM, MQLs, and ROAS.
  • Strong project management, stakeholder coordination, and communication skills.
  • Excellent analytical, organizational, and problem-solving abilities.
Nice-to-have Skills:
  • Experience supporting B2B SaaS or enterprise technology marketing organizations.
  • Familiarity with Google Ads, Meta Ads, DSP platforms, and content syndication vendors.
  • Experience with A/B testing, campaign optimization, and marketing analytics.
  • Knowledge of marketing automation platforms and CRM systems.
  • Experience working in a fast-paced, cross-functional marketing environment.
 
ABOUT AKRAYA
Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Stevie Employer of the Year 2025, SIA Best Staffing Firm to work for 2025, Inc 5000 Best Workspaces in US (2025 & 2024) and Glassdoor's Best Places to Work (2023 & 2022)!

Industry Leaders in Tech Staffing
As Talent solutions provider for Fortune 100 Organizations, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires!

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About the Company

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Akraya, Inc.

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