Omnichannel Reporting & Analytics Lead

Role Overview

We are looking for an experienced Omnichannel Reporting & Analytics Lead to help improve and modernize marketing reporting within a large pharmaceutical organization.

This person will lead the reporting workstream during a major media agency transition, driving near-term reporting improvements while helping define the future-state reporting strategy and roadmap.

This is not a hands-on Power BI developer role. We need someone who understands reporting and analytics but is particularly strong at project leadership, stakeholder management, requirements gathering, and driving reporting transformation initiatives forward.

Key Responsibilities

• Own and drive the day-to-day omnichannel reporting workstream, including plans, milestones, dependencies, risks, and deliverables
• Lead reporting improvements during the Media AOR transition
• Help standardize and streamline marketing and media reporting across teams
• Identify opportunities to reduce manual reporting and improve Power BI reporting
• Gather reporting requirements from Marketing, Digital, Analytics, Brand, and agency stakeholders
• Facilitate cross-functional meetings and drive decisions and alignment
• Help define the future-state omnichannel reporting strategy and roadmap
• Coordinate reporting and measurement initiatives across internal teams and external agency partners
• Provide clear updates and communications to senior stakeholders

What We're Looking For

• Strong experience leading reporting, analytics, BI, or reporting transformation initiatives
• Strong project/program management skills with the ability to drive work across multiple teams
• Experience gathering business requirements and translating them into reporting or analytics solutions
• Understanding of marketing/omnichannel analytics and reporting
• Experience working with Power BI or similar BI/reporting platforms development expertise is not required
• Strong stakeholder management, communication, and facilitation skills
• Experience working within a large, complex organization

Nice to Have

• Pharmaceutical or life sciences experience
• Media or digital marketing analytics experience
• Experience with reporting modernization or self-service analytics
• Exposure to AI-enabled reporting or analytics
• Experience supporting a major agency, vendor, or operating model transition