Paid Digital Marketing Manager

EAH is seeking a Digital Marketing Manager that has a demonstrated track record of success managing complex Paid Search campaigns and is ready to define, plan and execute a comprehensive Media strategy across our organization. This position will be based at Z1 Motorsports in Carrolton, GA and reports to the Director, Growth Marketing.ResponsibilitiesDay-to-day management of performance campaigns using on advertising platforms such as Google AdsImprove Google's PMAX campaign performance through bid and data feed optimizationManage a multi-million dollar annual spend budget effectively across multiple marketing channelsPrepare and present weekly/monthly metric reports for business stakeholders throughout the organizationMonitor industry news and latest changes that will impact our programsPartner with Planning / Creative / Brand teams to create cohesive messaging and shopping experiencePerform other tasks and activities as required. Perform all job functions with a positive, professional attitudeRequirementsDeveloping and executing a Paid Media strategy that helps the organization meet and exceed its EBITDA goalsBuilding strong relationships with and receiving positive feedback from banner company associatesIncreasing our new customer acquisition through a diverse portfolio of Digital Marketing channelsAssociate / Bachelor Degree: Marketing, Business, Programming, Engineering, Math, or Related Field4+ Years Professional and/or Intern Experience in Paid Media (PPC, SEM, Display) and/or AnalyticsStrong Analytical and Problem-Solving Skills / Proficient in Microsoft ExcelDesired SkillsPrevious Position in Agency / Online B2C / Retail IndustryAuto Enthusiast#J-18808-Ljbffr