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Skills
A/B Testingunmatched
Advertising Creativeunmatched
Analysis Skillsunmatched
Best Practicesunmatched
Biddingunmatched
Campaignsunmatched
Career Counselingunmatched
Certified Public Accountant (CPA)unmatched
Click Through Rate (CTR)unmatched
Data Visualizationunmatched
Facebookunmatched
Fitnessunmatched
Forecastingunmatched
Google Analyticsunmatched
Google Search Engineunmatched
Keyword Researchunmatched
Lead Generationunmatched
LinkedInunmatched
Lookerunmatched
Marketing Campaignunmatched
Media Buying and Planningunmatched
Media Campaignsunmatched
Microsoft Bing Search Engineunmatched
Microsoft Excelunmatched
Pay-Per-Click Advertisingunmatched
Performance Analysisunmatched
Performance Metricsunmatched
Performance Tuning/Optimizationunmatched
Pivot Tablesunmatched
Test Strategyunmatched
YouTubeunmatched
Description
*Please be advised the job position is located in the City of Industry, CA. This position is full-time and ON-SITE.*We are seeking a data-driven Paid Media Buyer to manage and optimize our performance marketing campaigns across Google Ads, Bing, Meta, and other paid channels. This role is ideal for someone with a deep understanding of PPC strategy and execution, and who thrives on hitting CPA, ROAS, and lead generation targets.Key Responsibilities
Plan, execute, and optimize paid media campaigns across Google Ads, Bing, Meta (Facebook/Instagram), YouTube, and LinkedIn.
Manage keyword research, audience targeting, ad copywriting, bidding strategies, and campaign testing.
Monitor campaign performance daily to ensure KPIs (CPA, ROAS, CTR, CVR) are consistently met or exceeded.
Collaborate with designers and content creators to develop high-converting ad creatives and landing pages.
Provide regular performance reports and actionable insights using tools like Google Analytics, Looker Studio, and Excel/Sheets.
Conduct A/B and multivariate testing across ad creatives, copy, landing pages, and bidding strategies.
Stay current on PPC trends, platform updates, and industry best practices.
Requirements
2–4 years of experience managing PPC campaigns, ideally in an agency or fast-paced in-house environment.
Proven expertise in Google Ads (Search, Display, Shopping), Meta Ads, and other paid platforms.
Strong analytical skills with experience in Google Analytics, attribution modeling, and conversion tracking.
Hands-on experience with tools such as Google Tag Manager, Looker Studio, SEMrush, or similar.
Proficiency in A/B testing and landing page optimization.
Strong Excel/Sheets skills – pivot tables, data visualization, and forecasting models.
Google Ads and Meta certifications are a plus.
Benefits:
Medical, Dental, Vision Insurance: Company covers 80% for employees only.
Life Insurance: Fully covered by the company
401k Dollar for Dollar matching up to 3%, eligible to enroll after one full year with the company. 100% fully vested
Sick Paid Leave
7 Paid Holidays (Eligible after probation period)
Accrued Vacation
Company provides discounts for fitness equipment for our employees