Paid Media Manager - Mobile Apps, Amazon Music

Amazon

Seattle, WA

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JOB DETAILS

SKILLS

Advertising, Alliance/Partner Management, Alliance/Partner Marketing, Amazon Alexa, Analysis Skills, Best Practices, Business Intelligence, Business Operations, Campaigns, Communication Skills, Corporate Policies, Cross-Functional, Customer Acquisition, Customer Experience, Customer Support/Service, Data Analysis, Digital Signal Processing (DSP), Ecosystems, Entertainment and Media, Entrepreneurship, Federal Laws and Regulations, Finance, Google Apps, Improvement Metrics, Marketing, Marketing Campaign, Metrics, Mobile Advertising, Mobile Applications, Mobile Marketing, Multitasking, Music, Online Marketing, Performance Analysis, Pivot Chart, Pivot Tables, Podcasting, Process Improvement, Return on Investment (ROI), Social Networking, State Laws and Regulations, Tableau, Time Management

LOCATION

Seattle, WA

POSTED

30+ days ago

Description Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale. We are looking for an experienced Mobile Marketing Manager to help drive worldwide customer acquisition through our mobile advertising channels. This person will build and manage the execution of highly impactful acquisition campaigns, and test into white space opportunities. An entrepreneurial spirit, a creative mindset for pushing boundaries, and the ability to work effectively with a large number of partners and international stakeholders are some of the key skills we are looking for. We Are Looking For Candidates With - The ability to create innovative marketing programs and/or partnerships to drive customer acquisition through mobile app paid advertising. - Effective time management skills: ability to thrive in a fast paced environment and to manage multiple, competing priorities simultaneously. - Effective analytical skills with a strong bias towards decision making based on data. - Advanced Excel user who is able to use it to analyze, extract insights and present recommendations. Key job responsibilities - Drive mobile app paid advertising initiatives to drive WW customer acquisition for Amazon Music. - Oversee and continue to improve tracking, attribution, and overall data access to analyze key metrics, including ROI. Establish automated reporting and optimization processes. - Manage relationships with key partners in the mobile ecosystem (e.g. Google, Amazon Display Ads, 3P ad networks, Social ads platforms). - Provide complete performance reporting and analysis on all mobile marketing campaigns and take relevant action on insights gained. - Collaborate closely with technical, business, finance, business intelligence and design teams within Amazon to manage simultaneous time-sensitive projects. - Coordinate with other cross Amazon mobile marketing professionals to leverage relationships, establish best practices for marketing and advertising and collaborate on a unified Amazon vision in the mobile space. - Test and learn across new and existing platforms, conducting deep data analysis to uncover new opportunities for customer growth. Basic Qualifications - 4+ years of professional non-internship marketing experience - Experience using data and metrics to drive improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience building and optimizing multiple, simultaneous marketing campaigns - Experience managing or working within cross-functional marketing and creative teams - Experience with mobile DSPs, Google App Campaigns, and/or familiarity with ad-fraud prevention mechanisms/tools Preferred Qualifications - Experience in multi-territory campaign management - Experience in digital marketing and content production timelines and process - 4+ years of mobile marketing experience for consumer technology products or services. - Experience in the entertainment, media industry and/or subscription business. Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company's reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner. The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . USA, CA, Culver City - 78,800.00 - 137,900.00 USD annually USA, CA, San Francisco - 86,700.00 - 151,700.00 USD annually USA, NY, New York - 86,700.00 - 151,700.00 USD annually USA, WA, Seattle - 82,700.00 - 137,900.00 USD annually

About the Company

Amazon

At Amazon, we don’t wait for the next big idea to present itself. We envision the shape of impossible things and then we boldly make them reality. So far, this mindset has helped us achieve some incredible things. Let’s build new systems, challenge the status quo, and design the world we want to live in. We believe the work you do here will be the best work of your life.

Wherever you are in your career exploration, Amazon likely has an opportunity for you. Our research scientists and engineers shape the future of natural language understanding with Alexa. Fulfillment center associates around the globe send customer orders from our warehouses to doorsteps. Product managers set feature requirements, strategy, and marketing messages for brand new customer experiences. And as we grow, we’ll add jobs that haven’t been invented yet.

It’s Always Day 1
At Amazon, it’s always “Day 1.” Now, what does this mean and why does it matter? It means that our approach remains the same as it was on Amazon’s very first day – to make smart, fast decisions, stay nimble, invent, and stay focused on delighting our customers. In our 2016 shareholder letter, Amazon CEO Jeff Bezos shared his thoughts on how to keep up a Day 1 company mindset. “Staying in Day 1 requires you to experiment patiently, accept failures, plant seeds, protect saplings, and double down when you see customer delight,” he wrote. “A customer-obsessed culture best creates the conditions where all of that can happen.” You can read the full letter here

Our Leadership Principles
Our Leadership Principles help us keep a Day 1 mentality. They aren’t just a pretty inspirational wall hanging. Amazonians use them, every day, whether they’re discussing ideas for new projects, deciding on the best solution for a customer’s problem, or interviewing candidates. To read through our Leadership Principles from Customer Obsession to Bias for Action, visit https://www.amazon.jobs/principles

COMPANY SIZE

10,000 employees or more

INDUSTRY

Other/Not Classified

FOUNDED

1994

WEBSITE

http://Amazon.com/militaryroles

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