Paid Search Marketing Manager

Job Overview

PlanetArt is looking for a Paid Search Marketing Manager (PPC) to support the company's Marketing Department. The successful candidate will be highly skilled at using Google Ads and Microsoft Ads to drive profitable revenue growth.

This position is located in Pleasanton, CA.

PLEASE NOTE: Candidates much be local to or willing to relocate to the (office) area as we operate on a hybrid work model (3 days onsite, 2 remote)

What You'll Do

Key Responsibilities

Optimize and grow campaigns on Google Ads and Microsoft Ads - growing revenue and maximizing Return on Ad Spend.

Use best practices, as well as innovative techniques, to grow our businesses.

Initiate and execute tests. Collect and analyze data, identify trends and insights in order to achieve maximum ROI.

Manage campaign expenses and stay on budget.

Optimize landing pages and the sales funnel.

Work closely with our dedicated Google Account Manager and try out all the new Google Betas - staying at the cutting edge of Search Engine Marketing.

Track, analyze and report on results.

What You Should Have

Skills, Qualifications, and Requirements

2+ years of experience managing paid search marketing campaigns.

Strong Google Ads and Microsoft Ads skills.

Excellent understanding of marketing & customer acquisition.

Strong analytical skills.

Excellent communication & teamwork skills.

Bachelor's Degree.