Paid Social Media Manager

Our client, in New York, NY is seeking an experienced and performance-driven Paid Social Manager to own the execution, optimization, and creative innovation of paid social campaigns across our global brand portfolio. This role is critical to driving customer acquisition and revenue growth by combining data-driven performance strategy with creative storytelling and experimentation.

Job Title: Paid Social Manager

Location: New York, NY

Pay Range: 30.00 an hour (Temp position from 09/03/2026 -02/01/2027)

What’s the Job?:

JOB SUMMARY:

The ideal candidate is both analytical and creative — someone who thrives in fast-paced environments, brings ideas to life through collaboration, and is always looking for ways to test, learn, and improve.

• Own full-funnel paid social execution — from creative strategy and campaign setup to optimization, measurement, and insights.

• Partner with internal and external creative teams to develop high-performing ad concepts that drive acquisition. Brief in new concepts, launch, and provide insights to drive growth.

• Implement AI-driven workflows to accelerate creative iteration, automate insights, and improve operational efficiency.

• Work closely with CRO and web teams to optimize the post-click experience — testing and improving landing pages, conversion flows, and on-site performance to lift CVR.

• Design and execute structured testing frameworks (creative, audience, bidding, attribution) to identify what drives growth and scale learnings across brands and markets.

• Monitor, analyze, and optimize campaigns across Meta, TikTok, Reddit, and emerging platforms — proactively identifying trends and actionable insights.

• Manage budget pacing, forecasting, and day-to-day spend allocation, ensuring efficiency and alignment with performance goals.

• Translate performance data into clear narratives and recommendations for stakeholders and leadership.

• Stay ahead of platform innovation by testing new features, formats, and AI tools to continuously enhance performance and workflow speed.

Who You Are

• 5–8 years of hands-on experience managing paid social campaigns focused on customer acquisition and revenue growth

• Deep knowledge of Meta Ads Manager, TikTok Ads Manager, and other major social platforms

• Experienced managing large budgets with strong skills in forecasting, pacing, and ROAS optimization

• Strategic thinker with an experimental mindset and understanding of platform algorithms, best practices, and performance marketing principles

• Highly analytical and detail-oriented, using data to identify insights and inform optimization strategies

• Strong communicator who collaborates effectively across creative, brand, analytics, and CRO teams

• Proficient in Excel/Google Sheets and comfortable working with attribution and incrementality data

• Organized, proactive, and adaptable — able to balance multiple priorities in a fast-paced environment

• Self-starter with a collaborative, problem-solving mindset and passion for creative and performance excellence

• Motivated to stay ahead of digital marketing trends, AI-driven tools, and creative experimentation.

If this is a role that interests you and you’d like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you!

If you or someone you know is interested, you can call or text me at 802-862-5747 option 2.

About ManpowerGroup, Parent Company of: Manpower, Experis and Talent Solutions

Manpower® is a global leader in contingent staffing and permanent resourcing, providing companies with strategic and operational flexibility and creating talent at scale. Our specialized recruiting teams assess and guide talent into meaningful, sustainable employment, while our PowerSuite technology enables deeper insight and smarter matching, helping candidates find opportunities that align with their strengths, experience, and career goals.

In this constantly shifting world, our flexible workforce solutions provide companies with the business agility needed to succeed. Manpower is part of the ManpowerGroup® (NYSE: MAN) family of brands, which also includes Experis and Talent Solutions. For more information about Manpower, follow us on LinkedIn, Facebook, X and Instagram.