A leading professional networking company seeks a Partner Marketing Manager to develop partner marketing strategies, execute multi-channel campaigns and events, and drive adoption, engagement, and business growth through strategic partnerships.
Partner Marketing Manager Responsibilities:
Build and own partner marketing strategies from the ground up, turning new product features, integrations, and partnerships into high-impact go-to-market opportunities while identifying opportunities, testing new ideas, and developing scalable programs.
Develop and execute creative partner campaigns with internal and external partners, including co-branded content, social activations, demand generation programs, and other initiatives that drive awareness, engagement, and pipeline growth.
Develop compelling partner stories, case studies, and thought leadership that demonstrate product value, build credibility, and create demand, while serving as the internal voice of partners and collaborating across Marketing, Communications, Product, Sales, Business Development, Legal, Engineering, and Design.
Plan and execute partner events and activations, manage budgets and resources, prioritize high-impact opportunities, make thoughtful tradeoffs, and maximize return on investment.
Define success metrics, track campaign and pipeline performance, surface actionable insights, and experiment to improve performance and inform partner marketing, audience strategies, messaging, and positioning.
Partner Marketing Manager Qualifications:
5+ years of experience in partner marketing, partnerships, or a related role within the advertising, media, or technology industries.
Bachelor’s degree in Marketing, Business, Technology, or a related field.
Experience working directly with partners, creative agencies, and vendors, with an understanding of partner marketing, pipeline generation, and go-to-market execution.
Strong project management capabilities and ability to manage multiple cross-functional initiatives.
Ability to collaborate, influence, align, and build relationships across a wide range of stakeholders and cross-functional teams.
Communication and storytelling skills, with the ability to translate complex or technical concepts into clear, compelling narratives for different audiences and present those narratives effectively.
Data-driven mindset with the ability to analyze performance data, inform decisions, prioritize opportunities, refine messaging and positioning, and optimize audience strategies.
Strong understanding of the technology landscape, consumer products, and performance marketing, with curiosity about emerging trends and opportunities.
Proficiency in creating collateral with an eye for visual design and brand using Figma, Canva, or Adobe is preferred.
Experience creating partner-facing case studies, microsites, decks, and enablement materials is preferred.
Experience working in a resourceful, entrepreneurial environment and delivering meaningful impact with limited resources is preferred.
Experience with emerging technology trends and new marketing opportunities is preferred.
Experience with partner marketing strategy and go-to-market execution is preferred.
Experience with strategic partnerships and cross-functional stakeholder management is preferred.
Experience with demand generation, campaign analytics, and performance optimization is preferred.
#PP
Numbers & Facts
Location
Mountain View, CA (Remote)
Salary
$60–$70 Per Hour
Skills
Adobe Product Familyunmatched
Advertisingunmatched
Alliance/Partner Managementunmatched
Alliance/Partner Marketingunmatched
Budget Managementunmatched
Business Developmentunmatched
Business Growthunmatched
Campaignsunmatched
Channel Strategiesunmatched
Cross-Functionalunmatched
Data Analysisunmatched
Demand Generationunmatched
Emerging Technologyunmatched
Entrepreneurshipunmatched
Establish Prioritiesunmatched
Legalunmatched
Market Entry Strategyunmatched
Marketingunmatched
Marketing Communicationsunmatched
Marketing Strategyunmatched
Marketing/Sales Collateralunmatched
Metricsunmatched
Multimediaunmatched
Performance Analysisunmatched
Performance Managementunmatched
Performance Tuning/Optimizationunmatched
Product Demonstrationunmatched
Product Marketingunmatched
Project/Program Managementunmatched
Resource Managementunmatched
Return on Investment (ROI)unmatched
Salesunmatched
Sales Prospectingunmatched
Scalable System Developmentunmatched
Storytellingunmatched
Team Playerunmatched
Testingunmatched
Thought Leadershipunmatched
Trend Analysisunmatched
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