We're looking for a Partner Marketing Manager to help build and run marketing for accessiBe's reseller and technology/platform partner ecosystem - supporting webinars, content, and lifecycle programs for those partners. You'll work closely with the Senior Manager of Partner & Lifecycle Marketing but take day-to-day ownership of this work.
We're looking for someone who's comfortable working in a space without a lot of established process to lean on, and who can move easily between hands-on execution and higher-level thinking when needed.
What You'll Do
Referral & Reseller Partner Support
Support webinars and lunch-and-learns for referral and reseller partners, from content and slides to speaker notes and follow-up
Contribute to ongoing partner lifecycle content - onboarding, activation, and engagement materials that keep referral and reseller partners active and informed
Help maintain and evolve content in the partner resource center (PartnerStack) alongside the Senior Manager
Strategic & Ecosystem Partnership Marketing
Help build the marketing motion for technology and platform, vertical, and integration partners from the ground up - positioning, co-marketing frameworks, and joint go-to-market materials
Develop co-branded content and campaigns with strategic partners (joint webinars, case studies, integration announcements)
Help identify and prioritize which ecosystem relationships are worth marketing effort, in partnership with Partnerships and Account Management leadership
Create partner-facing materials (one-pagers, pitch decks, joint value props) tailored to a more sophisticated, higher-touch strategic partner audience than the reseller/referral channel
Partner Enablement & Content
Work with the enablement team to create training materials, FAQs, and talking points that help strategic partners represent accessiBe accurately and confidently
Support webinars and co-marketing events with ecosystem partners, from content to speaker notes to follow-up
Track competitive intelligence relevant to ecosystem and integration positioning (e.g., how AudioEye, UserWay, and Level Access approach technology partnerships), and translate findings into differentiated messaging
Program Coordination
Coordinate with Legal, Product, Content, and Partnerships to keep co-marketing materials accurate, compliant, and aligned with how accessiBe can be represented by partners
Flag gaps and open questions proactively - this function doesn't have an established playbook yet, so identifying what's missing is part of the job
What We're Looking For
5-7 years in B2B SaaS marketing, with meaningful experience in partner, alliance, or ecosystem marketing - or in customer marketing roles with a strong track record of co-marketing with customers or external stakeholders (technology/platform, vertical, or integration partnership experience a plus)
Comfortable building a motion where little precedent exists - you can bring structure to an undefined space rather than needing an established playbook
Strong writing and content skills across formats: co-marketing materials, joint positioning, partner-facing collateral, enablement content
Genuine agility - able to move between higher-level positioning/strategy work and hands-on execution depending on what the moment calls for
Able to weigh in on which partnerships are worth marketing effort, and to communicate ideas clearly to stakeholders and cross-functional partners
Detail-oriented, especially around how accessiBe can be represented in co-branded and partner-facing content
Based in NYC or the Northeast, with willingness to collaborate in person with Partnerships and cross-functional teams
What Success Looks Like
Consistent, high-quality marketing support behind a growing set of technology/platform, vertical, and integration partner relationships
Referral and reseller partners have current, well-organized content and consistent webinar/lifecycle support
Materials representing accessiBe in co-branded or partner contexts are accurate, on-brand, and require minimal rework
You're someone the Senior Manager can hand a partner marketing need to and trust it gets done well
Why You'll Love Working Here
Scale & Leverage: In this role, your impact is exponential. Every partner you empower helps hundreds of websites become accessible
Growth: We are scaling fast, and our Partner Program is a massive focus for the company
The Vibe: We work hard, but we don't take ourselves too seriously. Expect a collaborative culture, open doors, and a team that actually likes each other
The Perks: Competitive Salary, Equity, Comprehensive Health Benefits, Generous PTO
Salary Expectations: $110,000 - $150,000 base salary
Numbers & Facts
Location
New York, NY
Salary
$110,000–$150,000 Per Year
Skills
Alliance/Partner Managementunmatched
Alliance/Partner Marketingunmatched
Business-to-Business (B2B) Marketingunmatched
Campaignsunmatched
Channel Strategiesunmatched
Channel Supportunmatched
Communication Skillsunmatched
Competitive Analysis/Strategyunmatched
Competitive Researchunmatched
Cross-Functionalunmatched
Detail Orientedunmatched
Ecosystemsunmatched
Establish Prioritiesunmatched
Frequently Asked Questions (FAQ)unmatched
Leadershipunmatched
Legal Support Skillsunmatched
Marketingunmatched
Onboardingunmatched
Organizational Skillsunmatched
Pagerunmatched
Process Developmentunmatched
Project/Program Coordinationunmatched
Relationship Marketingunmatched
Reseller Channelunmatched
Sales Managementunmatched
Software as a Service (SaaS)unmatched
Team Playerunmatched
Webinarunmatched
Writing Skillsunmatched
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