Job Title: Partnership Activation Manager Department: Corporate Partnerships Reports to: Director, Partnership Activation Position Purpose:The Partnership Activation Manager plays a critical role in the execution, management, growth, and retention of Barrett-Jackson's corporate partnerships. This position serves as the primary day-to-day contact for assigned partners, ensuring the successful delivery of sponsorship assets, exceptional client service, and measurable business results.The ideal candidate is highly organized, relationship-driven, and passionate about delivering best-in-class partnership experiences. This individual will collaborate across internal departments and external stakeholders to ensure flawless execution while identifying opportunities to strengthen partner engagement, retention, and revenue growth.Key Responsibilities:Partnership Management & Client ServiceServe as the primary activation lead for assigned corporate partners and exhibitors.Build and maintain strong client relationships through regular communication, strategic planning, and proactive account management.Develop a deep understanding of each partner's business objectives, industry landscape, target audience, and success metrics.Manage partner expectations, timelines, deliverables, approvals, and communication throughout the sponsorship lifecycle.Conduct onboarding meetings, planning sessions, and post-event recap meetings.Support partnership renewal efforts by identifying opportunities for growth, upselling, and increased engagement.Sponsorship Activation & FulfillmentCoordinate the execution and fulfillment of all contractual sponsorship assets, including:On-site activationsHospitality programsSignage and brandingDigital marketing assetsSocial media promotionsWebsite integrationsPrint advertisingExperiential activationsLead generation opportunitiesReview and approve creative materials to ensure compliance with Barrett-Jackson brand standards.Coordinate with internal departments to schedule and execute all partner deliverables.Maintain detailed activation calendars and fulfillment timelines.Document activation execution through proof-of-performance reports, photography, and video.Event Operations & Hospitality ManagementManage sponsor and exhibitor logistics leading up to and during Barrett-Jackson auctions.Coordinate exhibit space assignments in partnership with Operations and Event Management teams.Oversee sponsor onboarding, including:Event schedulesMove-in and move-out proceduresInsurance requirementsTax documentationUtility and rental ordersEvent credentialsHospitality detailsManage premium hospitality assets including suites, skyboxes, lounges, and VIP experiences.Serve as an on-site partner liaison during events, ensuring all contractual obligations are fulfilled and client needs are addressed promptly.Coordinate with third-party vendors and service providers to ensure successful event execution.Partner Retention & Revenue GrowthAssist the Corporate Partnerships team in achieving department revenue goals through:Exhibitor renewalsUpsell opportunitiesIncremental activation programsEnhanced hospitality experiencesParticipate in partnership strategy sessions and client growth planning.Contribute ideas that improve sponsor value, engagement, and retention.Reporting & MeasurementTrack and manage partnership deliverables within CRM and internal reporting systems.Develop post-event recap reports that measure sponsorship performance against agreed-upon objectives.Assist in evaluating Return on Objectives (ROO) and Return on Investment (ROI) metrics.Maintain accurate records of partner activity, fulfillment status, and communication history.Cross-Functional CollaborationCollaborate with Sales, Marketing, Operations, Event Production, Finance, and Executive Leadership teams to ensure successful partner outcomes.Attend and actively participate in departmental, activation, and event planning meetings.Support special projects and strategic initiatives as assigned.Qualifications:Exceptional relationship-building and customer service skills.Strong project management and organizational abilities.Ability to manage multiple priorities in a fast-paced environment while maintaining attention to detail.Excellent written, verbal, and presentation communication skills.Strategic thinker with strong problem-solving capabilities.Ability to work independently while contributing effectively within a team environment.Experience with CRM platforms and project management tools.Proficiency in Microsoft Office Suite, including Excel, Word, PowerPoint, and Outlook.Positive attitude, professional demeanor, and strong sense of accountability.Ability to remain flexible and adaptable in a dynamic event-driven environment.Travel & Work ScheduleMust be willing to travel to Barrett-Jackson auctions and events throughout the year.Ability to work evenings, weekends, and non-traditional hours during auction events and peak seasons.Experience and/or Education:Bachelor's degree in Sports Management, Marketing, Business, Communications, Event Management, or a related field preferred.Minimum of 2-4 years of experience in sponsorship activation, partnership marketing, account management, event marketing, sports marketing, or related fields.Experience working with corporate sponsors, experiential marketing programs, hospitality events, or live events preferred.Physical Demands:The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Culture:Team members are in the office five days per week, 8am to 5pm at the Scottsdale, AZ headquarters. During live events the company largely travels together to produce and ensure each event is a success. This requires weekend work and long hours.