Partnership Marketing Manager, YTMP, YouTube Marketing - Google Careers
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Partnership Marketing Manager, YTMP, YouTube Marketing
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corporate_fareYouTubeplaceNew York, NY, USA; Chicago, IL, USA; +3 more; +2 more
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Experience driving progress, solving problems, and mentoring more junior team members; deeper expertise and applied knowledge within relevant area.
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XApplicants in the County of Los Angeles: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
This role may also be located in our Playa Vista, CA campus.
Note: By applying to this position you will have an opportunity to share your preferred working location from the following: New York, NY, USA; Chicago, IL, USA; Los Angeles, CA, USA; San Bruno, CA, USA.
Minimum qualifications:
Bachelor"s degree or equivalent practical experience.
4 years of experience in marketing, with a focus on partner marketing, business development, or product marketing.
Experience setting positioning and GTM strategy using growth insights to develop business cases for global partnerships or products.
Experience managing cross-functional or cross-team projects with both internal and external stakeholders.
Preferred qualifications:
Experience in subscriptions marketing.
Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
Data-oriented mindset with experience analyzing data, identifying trends, presenting key findings, applying findings, and integrating partner campaigns into holistic measurement and messaging platforms.
Proven track record of building and scaling global co-marketing programs with external partners.
Ability to influence cross-functionally across all levels of management, including VP and C-suite.
Ability to work on multiple projects simultaneously in a fast-paced, dynamic environment.
About the job
The YouTube Music and Premium (YTMP) Marketing team is part of the YouTube Marketing organization, and at over 125 million subscribers globally, YTMP has become a critical business and business-driver. YTMP provides fans with the most immersive and flexible way to experience the content they love, while building a robust economic engine that rewards creators and artists. As part of the YTMP Marketing team, you will join a group of strategic thinkers dedicated to delivering a supercharged YouTube experience and converting viewers into engaged subscribers.
The Partnership Marketing Manager will drive growth for YTMP through high-impact global partnerships - executing integrated strategies that leverage external partners (telcos, automobiles, media platforms, retailers) to drive consideration and paid subscriptions. We are looking for someone who can build innovative co-marketing campaigns, develop toolsets and processes to support scaling our global business, influence cross-functional roadmaps through data driven insights, and foster strong relationships with external and internal stakeholders.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google"s products solve the world"s problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.
US: $116000 - $166000 (USD) + 15% bonus target + equity + benefits
Learn more about benefits at Google.
Responsibilities
Drive global GTM strategy and marketing relationships with key partners (mobile and device platforms, automobiles) to scale subscriptions using data-driven insights and innovative business incentives.
Orchestrate integrated, full-funnel bespoke campaigns, ensuring brand integrity and optimized end-to-end consumer experiences across all partner touchpoints.
Evaluate/analyze campaign performance for optimizations, including recommended channels and messaging updates for reaching and engaging users. Apply measurement frameworks to ensure optimal performance outcomes and to influence commercial terms for priority partners.
Lead internal (Product, Engineering, Data Science) and external stakeholders to resolve complex partnership hurdles and scale third-party subscription growth.
Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google"s Applicant and Candidate Privacy Policy.
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google"s EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.
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