Performance Media Associate (Paid Search)

Swell Media

  • Kansas City, Kansas
  • 12 days ago
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    Skills

    • Advertisingunmatched
    • Budget Managementunmatched
    • Campaignsunmatched
    • Communication Skillsunmatched
    • Google Analyticsunmatched
    • Google Appsunmatched
    • Google Search Engineunmatched
    • Keyword Researchunmatched
    • Marketingunmatched
    • Microsoft Bing Search Engineunmatched
    • Microsoft Officeunmatched
    • Organizational Skillsunmatched
    • Presentation/Verbal Skillsunmatched
    • Problem Solving Skillsunmatched
    • Sales Managementunmatched
    • Search Engine Marketing (SEM)unmatched
    • Search Engine Optimization (SEO)unmatched
    • Team Playerunmatched
    • Website Trafficunmatched
    • Work From Homeunmatched
    • Writing Skillsunmatched

    Description

    Open position in St. Louis, MO; Portsmouth, NH; Kansas City, MO; or Columbia, MO. Hybrid work schedule: 2 days in the office, 3 days working from home.

    Visa sponsorship is not available for this position, now or in the future. Applicants must be legally authorized to work in the United States on a permanent basis without requiring employer sponsorship.

    Overview:

    The Performance Media Associate (Paid Search) is an entry-level position that supports the paid search team as they learn the ins and outs of paid search advertising. This individual is responsible for owning and driving certain internal-facing tasks as directed by senior members of the team. This role reports to the Associate Director, Paid Search & Social.

    Essential Duties and Responsibilities (Other duties may be assigned)

    Campaign Support

    •  Assist senior team members with paid search campaign development, including keyword research and ad copy development.
    • Traffic paid search campaigns across all networks as directed by senior members of the team.
    • Assist senior team members with daily budget management.
    • Present optimization recommendations for paid search campaigns to senior members of the team. Execute on approved recommendations.

    Reporting & Analytics

    • Build and maintain Google Data Studio reports for all paid media clients.
    • Responsible for pulling data for monthly reports for all paid media clients.

    Growth & Operations

    • Attend partner and vendor calls.
    • Expected to grow understanding of paid search tactics and strategies.
    • Expected to grow understanding of client management and proactive problem-solving.
    • Performs other related duties as assigned.

    Qualifications - To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    • Knowledge of paid search platforms including Google Ads (Search, Display) and Microsoft Advertising (Bing) a plus. Google Ads certification is strongly encouraged.
    • Knowledge of analytics platforms including Google Analytics, Google Data Studio, and Google Tag Manager a plus.
    • Proficient with Microsoft Office Suite, Google Docs, Google Sheets, and Google Slides.
    • Previous experience at an agency or internal marketing department a plus.
    • Ability to adapt to and work in a fast-paced environment.
    • Excellent written and verbal communication skills.
    • Strong organizational skills.

    Education & Experience

    • 0–2 years of experience.
    • Bachelor’s degree or equivalent experience in a related field.

    Total Perks Package

    • The chance to be a part of a growing company and the next success story
    • Amazing opportunities for career development
    • Recognition programs
    • Employee referral bonus
    • Hybrid work schedule; 2 days in the office, 3 days working from home
    • Fun and collaborative work environment
    • Casual dress code
    • Insurance Coverage (medical, dental, vision, life, and disability)
    • 401(k) retirement plan, with employer 4% match
    • Work/life benefits, including mental health and wellbeing support
    • Flexible Time Off Policy
    • Paid holidays, including agency soft closing Christmas Eve-New Year's Day
    • Paid leave options, including sick leave, medical leave for self and family, and parental leave

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    Numbers & Facts

    LocationKansas City, Kansas

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