Portfolio Marketing Lead

Job Title: Portfolio Marketing Lead
Location: Holtsville, NY
Duration: 5 Month on W2
Hybrid (Holtsville, NY or Lincolnshire, IL) Onsite Tuesday Thursday

Position Overview:
The contingent worker will work closely with the Services business unit as a member of the global portfolio marketing team to deliver go-to-market plans while leading strategy, messaging, creation, and management of all content. This role supports bringing new offers to market across the our client Services portfolio and serves as the marketing subject matter expert for new products and enhancements to existing offerings.
Key Responsibilities
Deliver go-to-market plans for our client Services portfolio offerings
Lead strategy, messaging, content creation, and content management
Partner with business units to support new products and enhancements
Develop key messaging and value propositions to support creative content
Collaborate with internal and external agencies to guide content development, ensuring timelines and budgets are maintained
Oversee product launch definition and activation planning, aligning with:
Global product marketing
Regional marketing
Digital teams
Vertical marketing
PR teams
Supervise the creation and maintenance of product pages on our client.com in partnership with the digital marketing team
Create and maintain product pages on internal sales enablement and channel partner portals
Manage assets within a digital asset management system

Qualifications:
BA/BS degree in a related field
2 5 years of experience working in various settings, including within a corporation or for corporate clients
B2B experience strongly preferred
Proven track record of successfully taking products to market for a large B2B company or agency
Experience in customer services marketing
Expertise in developing differentiated go-to-market strategies and messaging
Ability to create content plans aligned to the buyer s journey
Demonstrated collaborative, cross-functional approach to planning and problem solving
Proven ability to manage multiple projects simultaneously
Exceptional communication skills