Portfolio Marketing Lead

Mindlance

Holtsville, NY

JOB DETAILS
SALARY
$39–$40 Per Hour
SKILLS
Business-to-Business (B2B), Business-to-Business (B2B) Marketing, Communication Skills, Content Development, Content Management, Cross-Functional, Custom Media, Customer Support/Service, Digital Asset Management, Inside Sales, International Marketing, Internet Portal, Investment Management, Market Entry Strategy, Marketing, Multitasking, Problem Solving Skills, Product Management, Product Marketing, Product/Service Launch, Project/Program Management, Public/Media/Press/Analyst Relations, Purchasing/Procurement, Team Player, Vertical/Industry Marketing, Website Management, eCommerce Sales
LOCATION
Holtsville, NY
POSTED
1 day ago

Job Details:
Job Title: Portfolio Marketing Content Manager
Location: Hybrid (Holtsville, NY or Lincolnshire, IL) Onsite Tuesday Thursday
Duration: 4 Months
Type: Full-Time, Contract

Description:
A global technology company is looking for a contingent worker to join the Services business unit as a member of the global portfolio marketing team. In this role, you will deliver go-to-market plans while leading strategy, messaging, creation, and management of all content. You will support bringing new offers to market across the Services portfolio and serve as the marketing subject matter expert for new products and enhancements to existing offerings. You will partner with business units, collaborate with internal and external agencies, oversee product launch activation, manage product pages on the company website and internal portals, and maintain assets within a digital asset management system.

Top 5-7 Skills:

  1. Go-to-market strategy and execution for B2B products/services

  2. Content strategy, messaging, and value proposition development

  3. Cross-functional collaboration (product marketing, regional marketing, digital, PR, vertical marketing)

  4. Product launch and activation planning

  5. Website content management (product pages on corporate site)

  6. Digital asset management system experience

  7. Internal sales enablement portal content management

Requirements for the role:

  • 2 5 years of experience working within a corporation or for corporate clients

  • B2B experience (strongly preferred)

  • Proven track record of successfully taking products to market for a large B2B company or agency

  • Experience in customer services marketing

  • Expertise in developing differentiated go-to-market strategies and messaging

  • Ability to create content plans aligned to the buyer's journey

  • Demonstrated collaborative, cross-functional approach to planning and problem solving

  • Proven ability to manage multiple projects simultaneously

  • Exceptional communication skills

Education and Experience:

  • BA/BS degree in Marketing, Business, Communications, or a related field

  • 2 5 years of relevant experience in B2B marketing, product marketing, or content marketing

  • Or equivalent combination of education, experience, and training


Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans.

About the Company

M

Mindlance