Location: Atlanta, GA Working modal: 2-3 days in office Interviews: 2-3 round of interviews (internal + client) Joining date: ASAP Bill Rate: $80-$95/hr Client: public sector
Must Have Skills:
Salesforce Marketing Cloud
Enterprise Integration Strategy
Business Solutioning (Expert)
Design Solutioning (Expert)
Salesforce Data Cloud
Good To Have Skills:
MuleSoft
Salesforce Sales Cloud / Salesforce Service Cloud integration experience
AI-driven personalization (Einstein features)
Analytics tools such as Tableau and CRM Analytics
Industry experience in Healthcare, Retail, Financial Services, or Client
Job Title: Principal Engineer/ Salesforce Architect – Marketing Cloud & Data Cloud
Job Description:
Role Overview:
We are seeking an experienced Salesforce Architect with deep expertise in Salesforce Marketing Cloud and Salesforce Data Cloud to lead end-to-end architecture, design, and implementation of scalable, data-driven customer engagement solutions. The ideal candidate will drive solution strategy, integration design, data modeling, and governance while collaborating with business and technical stakeholders. Key Responsibilities:
Architecture & Design
Define end-to-end architecture for Salesforce Marketing Cloud and Data Cloud solutions.
Design scalable, secure, and high-performing solutions aligned with enterprise architecture standards.
Lead technical solution design workshops and translate business requirements into architecture blueprints.
Establish data architecture, identity resolution strategy, and Customer 360 design using Data Cloud.
Marketing Cloud Expertise
Architect solutions across:
Email Studio
Journey Builder
Automation Studio
Contact Builder
Mobile Studio
Personalization / Interaction Studio
Design segmentation, personalization, and omni-channel engagement strategies.
Implement triggered communications and real-time personalization use cases.
Data Cloud (CDP) Expertise
Design data ingestion pipelines (batch and real-time).
Implement data harmonization, identity resolution, and unified customer profiles.
Build calculated insights, segments, and activation strategies.
Ensure governance, data quality, and compliance with GDPR / CCPA.
Integration & Technical Leadership
Architect integrations between Salesforce Sales Cloud, Salesforce Service Cloud, Salesforce Marketing Cloud, Salesforce Data Cloud, and external systems such as ERP, data warehouses, and APIs.
Define API strategies (REST / SOAP) and middleware architecture (MuleSoft preferred).
Guide development teams on best practices and technical standards.
Conduct architecture reviews and ensure solution scalability.
Stakeholder Management
Collaborate with business leaders, marketing teams, and IT stakeholders.
Provide technical leadership and mentorship to developers and consultants.
Support pre-sales activities including solution estimation and proposal creation, where applicable.
Required Qualifications:
10+ years of IT experience, with 5+ years in Salesforce Architecture.
Strong hands-on experience with:
Salesforce Marketing Cloud
Salesforce Data Cloud
Deep understanding of:
Customer data models
Identity resolution
Data governance
Segmentation and campaign lifecycle
Strong experience with API integrations and middleware tools.