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Principal, Product Mareketing, Mortgage Solutions

Cotality

Irvine, California

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JOB DETAILS
SKILLS
Brand Marketing (Branding), Business-to-Business (B2B) Marketing, Business-to-Consumer (B2C) Marketing, Cash Flow, Compensation and Benefits, Competitive Analysis/Strategy, Content Development, Cross-Functional, Cross-Selling, Customer Retention/Renewal, Customer Support/Service, Customer Training, Customer/Client Research, Ecosystems, Establish Priorities, Lead Generation, Market Trend Analysis, Marketing, Marketing Campaign, Marketing Plan, Marketing Strategy, Mortgage, Mortgage Servicing, Online Courses, Product Management, Product Marketing, Product Planning, Product Strategy, Product/Service Launch, Profit & Loss, Purchasing/Procurement, Real Estate, Sales, Sales Prospecting, Team Player, Up-Selling, Use Cases
LOCATION
Irvine, California
POSTED
7 days ago
At Cotality, we are driven by a single mission-to make the property industry faster, smarter, and more people-centric. Cotality is the trusted source for property intelligence, with unmatched precision, depth, breadth, and insights across the entire ecosystem. Our talented team of 5,000 employees globally uses our network, scale, connectivity and technology to drive the largest asset class in the world. Join us as we work toward our vision of fueling a thriving global property ecosystem and a more resilient society.

Cotality is committed to cultivating a diverse and inclusive work culture that inspires innovation and bold thinking; it's a place where you can collaborate, feel valued, develop skills and directly impact the real estate economy. We know our people are our greatest asset. At Cotality, you can be yourself, lift people up and make an impact. By putting clients first and continuously innovating, we're working together to set the pace for unlocking new possibilities that better serve the property industry.

Job Description:

What You'll Be Doing

At Cotality, Product Marketers sit within our business segments and operate at the intersection of Product, Marketing, Sales, and Customer Success. They act as the voice of the customer across the organization-ensuring the solutions we bring to market are grounded in real customer needs, clearly differentiated, and positioned to drive meaningful adoption and growth.

We're looking for a collaborative and strategic Product Marketing professional to lead go-to-market (GTM) strategies and execution for key solutions and initiatives.

Responsibilities

  • Build a deep understanding of our Mortgage Servicing & Payments business to define and execute effective GTM strategies and product marketing plans

  • Own core product marketing elements of GTM, including buyer personas, positioning, messaging, and sales enablement assets

  • Lead product communications (internal and external) and develop compelling content for training and customer engagement

  • Serve as a subject matter expert for your solution areas, with strong insight into market trends, competitive landscape, and customer use cases

  • Synthesize customer insights and competitive intelligence to prioritize buyer needs and inform data-driven decision-making

  • Identify cross-sell and upsell opportunities to drive growth, retention, and expanded customer value across the portfolio

  • Partner closely with Product Management to shape product strategy through a customer-first lens

  • Establish continuous feedback loops to incorporate market trends, customer needs, and competitive inputs into product roadmaps

  • Develop high-impact, product-centric collateral to support both prospective and existing customers

  • Plan and execute product and feature launches in partnership with cross-functional teams (Product, Marketing, Support, Client Success, Sales)

  • Support messaging and execution of customer-centric events

  • Drive awareness and lead generation by aligning GTM strategy with integrated marketing campaigns in partnership with Corporate Marketing

What's in it For You:
  • Large (~$2B+ revenue) formerly public information services and data business
  • Durable cash flow and profitability regardless of changes in macroeconomic conditions
  • Company certified as a global "A Great Place to Work."
  • Hybrid working model- 1 day in the office a week for "moments that matter" and the rest of the time can be remote.
  • Competitive compensation and benefits!
  • Career path for continued professional growth.
  • Working with leaders that care about your professional growth!
  • Access to our world class self-development portal, centered around you as the employee. We take pride in our work and believe in cultivating a work environment that supports and values our greatest asset: our talented employees.

Job Qualifications:

EDUCATION
  • Bachelor Degree in Business, Marketing or related field, or equivalent work experience preferred
  • Graduate Degree in Business, Marketing or related field is preferred
  • Certification in the Pragmatic Marketing Framework is preferred

EXPERIENCE
  • 10+ years experience in Product Marketing in B2B or B2C tech.
  • Proven abi

About the Company

C

Cotality

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