Product Growth Analyst

As a Product Growth Analyst at Meta, you will help grow products used by billions of people and businesses all over the world across our apps including Facebook, Instagram, WhatsApp and Oculus. The Product Growth Analyst role is embedded within product teams and drives impact end-to-end through the product development life cycle. The role requires using a mix of skills including analysis, product ideation, and cross-functional collaboration. Success in the role is tied directly to product goals and the team rewards results-based performance.

The Growth practice was started right here at Meta, where you will collaborate with growth practitioners across Meta. It is a focused team with an emphasis on regular sharing of successful strategies, tactics and insights across products. Our team values are to own the outcome, focus on driving sustainable impact, and put team success first. There is great opportunity to be a leader and influence the direction of high-visibility and high-impact initiatives, and to have your work come to life in some of the most widely used apps in the world.Drive long-term growth of Meta Inc products through a combination of data analysis, product ideation, and experimentation to optimize product experiences Use data to understand trends in user behavior and product usage to influence strategy Identify opportunities to drive growth and prioritize them to maximize long term growth Execute on projects by working closely with engineering, product management, data science, and other members of product teams to deliver on product goals Lead experimentation from designing tests to analyzing results in order to make launch decisionsProven to effectively collaborate across various of technical and non-technical functions to drive towards common product goals 2+ years of experience working in an analytical or product role Experience performing exploratory analysis with minimal direction to answer ambiguous open ended questions Experimentation experience to design multivariate tests, synthesize test results and build frameworks to make data-informed launch decisions 2+ years of experience solving analytical problems using quantitative approaches, understanding ecosystems, user behaviors & long-term product trends, and leading data-driven projects from definition to execution, including defining metrics, experiment design, and communicating actionable insights Proficiency in quantitative analysis geared towards drawing actionable insights from complex datasets Experience working with and influencing multi disciplinary product teams consisting of, but not limited to software engineers, designers, product managers and data scientists 2+ years of experience in analytics and data querying languages such as SQL Product ideation skills to apply growth tactics broadly to different product areas and think through detailed elements of a product experience Experience working on a product or service used by a wide range of communities Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements) Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews) Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologiesMeta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here .Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form .