Product Manager

Work Environment
Hybrid schedule: 2–3 days per week onsite.
Bay Area offices. Candidates can work from either Pleasanton or San Francisco offices.
The hybrid expectation remains 2–3 days per week onsite.
Team typically works onsite: Tuesdays, Thursdays, Every other Friday
Leadership is primarily office-based.

Position Summary:
The Product Manager II —Media Platform is a delivery-focused individual contributor within the Customer Lifecycle & Loyalty Value Stream, responsible for executing the media platform roadmap that powers owned, paid, and earned media across all four brands. This role works within the Media product team to deliver features across campaign execution platforms, channel-level personalization, media performance measurement, and platform infrastructure.
Media platforms are the distribution engine for customer engagement —every campaign, promotional message, and personalized touchpoint runs through this infrastructure. Reliable delivery of media platform features directly impacts Traffic and CVR through the Commerce Equation.

Product Manager with strong experience in MarTech/CRM or customer engagement platforms.
Experience managing email, SMS, push notification, or other owned marketing channels.
Familiarity with marketing platforms such as Salesforce Marketing Cloud, Zeta, or similar customer engagement platforms is highly desirable.
Excellent stakeholder management and cross-functional coordination skills.
Proven ability to manage complex enterprise initiatives involving multiple teams, dependencies, and technical stakeholders.
Comfortable working in an Agile environment and driving delivery across business and technology organizations.

Ideal Profile
Look for Product Managers with:

• 5–10+ years of Product Management experience. (Candidates with 8–10+ years of experience will be considered if they are: Hands-on and execution-focused. Comfortable navigating organizational and technology change. A strong functional fit for the role.)
• Strong Marketing Technology (MarTech) background.
• Experience with CRM and customer engagement platforms.
• Experience delivering marketing platform implementations or migrations.
• Requirements gathering and stakeholder management expertise.
• Knowledge of customer data platforms, marketing data flows, and marketing technology ecosystems.
• Agile delivery experience.
• Strong cross-functional communication and execution skills.
• Experience working with platforms such as Salesforce Marketing Cloud, Braze, Blueshift, Attentive, Adobe Campaign, Zeta, or similar.

Nice-to-Haves

• Salesforce →Zeta migration experience
• Enterprise marketing platform consolidation projects
• Marketing technology modernization
• Data lake or customer data platform exposure
• Experience decommissioning legacy marketing systems
• Retail or customer-facing digital marketing environments (preferred but not required)