Product Marketing Manager, Actimize

Nice Ltd

Hoboken, NJ

JOB DETAILS
SKILLS
Analysis Skills, Brochures, Business-to-Business (B2B) Software, Campaigns, Communication Skills, Competitive Analysis/Strategy, Competitive Research, Content Development, Cross-Functional, Customer Relations, Datasheets, Enterprise Applications, Field Marketing, Finance Software, Financial Fraud, Financial Trend Analysis, Market Development, Market Entry Strategy, Market Research, Marketing, Marketing Strategy, Marketing/Sales Collateral, Position Papers, Product Management, Product Marketing, Product Positioning, Product/Service Launch, Purchasing/Procurement, Realtime Transport Protocol, Research Skills, Sales, Sales Support, Strategic Planning, Writing Skills
LOCATION
Hoboken, NJ
POSTED
30+ days ago

NICE Actimize is seeking an experienced Product Marketing Manager to join our dynamic Fraud Prevention marketing team. This role requires a self-starter who can independently drive go-to-market initiatives, create sales-ready collateral, and translate complex fraud prevention and payments technology into compelling buyer narratives. The ideal candidate combines deep domain expertise with proven product marketing execution-someone who can work with minimal direction while delivering high-quality, defensible marketing materials that sales teams can immediately deploy.

Strategic Marketing & Positioning

  • Develop messaging and positioning for fraud prevention and payments solutions that clearly articulate competitive differentiation and buyer value.
  • Lead go-to-market strategy development and execution for product launches and campaigns.
  • Conduct independent market research and competitive analysis to inform positioning and identify market opportunities.

Content Creation & Sales Enablement

  • Create comprehensive sales collateral including sales decks, battlecards, datasheets, solution brochures, and positioning papers.
  • Develop competitive intelligence assets and maintain current awareness of market dynamics.
  • Build sales enablement materials that effectively communicate product value and competitive advantages.
  • Support sales training initiatives and provide deal-level support as needed.

Cross-Functional Collaboration

  • Partner with Product Management, Field Marketing, and Sales to align priorities and execute integrated campaigns.
  • Engage with SMEs to learn about payments and fraud trends and translate technical concepts into customer-focused messaging.

Qualifications:

  • 2-3 years of Product Marketing or Product Management experience in B2B enterprise software, preferably in financial technology, fraud prevention, payments, or financial crime domains.
  • Familiarity with fraud prevention, payments (NACHA/ACH, Wire, RTP, P2P), AML, or financial crime is preferred, or demonstrated ability to rapidly build expertise through independent research.
  • Proven track record of independently creating high-quality, sales-ready marketing collateral with minimal revision cycles.
  • Strong research and analytical skills with the ability to synthesize complex information into clear, compelling narratives.
  • Excellent written communication with demonstrated ability to translate technical concepts for business audiences.
  • Self-starter mentality with ability to identify gaps, ask clarifying questions, and drive to completion without constant direction.

NICE Actimize is offering a competitive base salary, commissions and a full benefit package. Benefits include: medical, dental, 401K, vision, Life, STD, LTD, and a Flexible spending account.

About the Company

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Nice Ltd