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Product Marketing Manager

The Panther Group

Andover, MA

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JOB DETAILS
SKILLS
Analysis Skills, Business Support, Channel Sales, Communication Skills, Content Development, Continuous Improvement, Cross-Functional, Customer Experience, Customer Relations, Detail Oriented, Distribution Channel, Electrical Engineering, Electronics, Marketing, Operations Processes, Organizational Skills, Presentation/Verbal Skills, Process Improvement, Product Lifecycle Management, Product Marketing, Product Positioning, Product Pricing, Product Support, Product/Service Launch, Promotional Programs, Sales, Sales Promotions, Sales Training, Semiconductors, Team Player, Technical Marketing, Technical Sales, Writing Skills
LOCATION
Andover, MA
POSTED
2 days ago

Our client, an innovative technology company focused on advanced power conversion and power delivery solutions is seeking a Product Marketing Manager to oversee product lifecycle activities from launch through end-of-life, with a strong emphasis on customer experience, operational excellence, and cross-functional collaboration.

Responsibilities

  • Manage the full product lifecycle for a broad portfolio of power electronics products

  • Lead new product introduction (NPI) activities and support go-to-market execution with sales and channel teams

  • Collaborate with marketing to support product launches, promotional initiatives, and sales enablement programs

  • Develop and maintain pricing strategies aligned with market positioning and business objectives

  • Partner with engineering and operations teams to maintain product and marketing systems accuracy

  • Oversee and improve customer sample programs and product readiness processes

  • Create product-related training materials and customer-facing content

  • Ensure sales teams and channel partners are equipped with the tools and information necessary to support new business opportunities

  • Drive continuous improvement across customer-facing operational processes

Requirements

  • Bachelor’s degree in Business, Marketing, Electrical Engineering, or a related field

  • 10+ years of experience in technical marketing, product marketing, technical sales, or related roles

  • Experience working with sales organizations and channel/distribution partners

  • Background in content development, product positioning, and sales enablement

  • Experience within power electronics, semiconductors, industrial technology, or related technical industries preferred

  • Strong analytical and decision-making capabilities

  • Experience with CRM platforms such as Salesforce or equivalent systems

  • Excellent written and verbal communication skills

  • Highly organized with exceptional attention to detail

  • Demonstrated ability to collaborate effectively across cross-functional teams

  • Results-oriented with a proactive, hands-on approach

  • Continuous improvement mindset with strong operational focus

About the Company

T

The Panther Group

The Panther Group is minority owned and certified, making diversity, equity and inclusion core components of our mission.

With our commitment to respecting and empowering our employees as individuals, diversity is a competitive advantage in the marketplace.

The Panther Group has a proven track record of connecting quality talent with the right position. We believe in a hands-on approach, with a focus on building lasting relationships with our Employees and our Clients. Our Employees find flexibility and growth to reach their career goals.

The Panther Group celebrates 25 years of recruitment and workforce solutions expertise. 

COMPANY SIZE
20 to 49 employees
INDUSTRY
Staffing/Employment Agencies
FOUNDED
1992
WEBSITE
http://thepanthergrp.com

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