Product Marketing Manager - Fluorescent Tubes

Ledvance GmbH

Wilmington, MA

JOB DETAILS
SKILLS
Architectural Services, Benchmarking, Brand Strategy, Budgeting, Channel Management, Communication Skills, Cross-Functional, English Language, Field Sales, Forecasting, Inside Sales, Market Research, Marketing, Paint Shop Pro Tubes, Product Development, Product Management, Product Marketing, Product Profitability, Product Strategy, Product/Service Launch, Profit & Loss, Remote Team Management, Retail, SAP NetWeaver Business Warehouse, Sales, Status Reports, Team Player, Trend Analysis, Willing to Travel
LOCATION
Wilmington, MA
POSTED
30+ days ago

Product Marketing Manager - Fluorescent Tubes and Architectural LED Luminaires

LEDVANCE is a world leader in innovative lighting products as well as intelligent and connected lighting solutions. The company is an offspring of OSRAM, combining traditional general illumination with modern, ground-breaking lighting technologies. LEDVANCE has a new position for a person looking to manage a product portfolio comprised of Fluorescent Tubes and Architectural LED Luminaires. LEDVANCE is currently in this space and is seeking individuals looking to join a growing team working with both the retail [residential] and commercial [professional] lighting channels. This position will be located in our Americas headquarters in Wilmington, Massachusetts.

Position Responsibilities:

• Identify and define the product portfolio strategy for Fluorescent Tubes and Architectural LED Luminaires. • Manage the product portfolio from "cradle to grave" in particular product phase in and phase out. • Be an integral component of the Product Introduction Team (cross-functional internal team) comprised of non-reporting but critical groups to new launches. • Undertake market research to ascertain purchase intent, trends, and future direction. • Become an internal expert and benchmark portfolio relative to technical, financial, and market. • Create and articulate the product's reason to buy and end-customer purchase strategy. • Communicate product and portfolio graphic strategy within defined brand parameters. • Develop internal and external sale proposition for the portfolio along with Sales and Marketing. • Own the product development, targeted channel/segment launch, and inventory position. • Fully-embrace sales budget, margin, and profit targets and product forecasting. • Travel domestic and international as product representative to accounts and production locales. • Work independently, report status on goals/targets to management yet align with larger group. • Write and clearly give presentations to management team and customers articulating product strategy.

Position Requirements:

• Bachelor or Master degree from an accredited university. • Fully fluent in spoken and written English. • 5 years' experience in product management required. • Deep understanding of retail and/or commercial business. • Previous, documented experience in working with a cross-functional team. • Knowledge of SAP and Business Warehouse reporting systems a plus. • Familiarity with fluorescent lighting technology is a must.

What LEDVANCE Offers:

• Joining a dynamic product marketing team that own their individual P&L. • Interface with international team and management. • Opportunity to move into management and other cross-functional roles. • Business casual, open work environment that emphasizes teamwork and responsibility. • Broad offering of benefits and matching 401k. • Easy access to Route 93 and 495. • Hybrid office schedule.

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About the Company

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Ledvance GmbH