The Product Marketing Communications role is responsible for driving corporate reputation initiatives, managing corporate contributions and tracking the outcomes and impact of the communications team. They should be curious and enjoy taking on new projects and collaborating with the rest of the team. A strong storyteller, they find appealing ways to get our message across to both internal and external audiences. Through a consistent and thorough analysis of our KPIs, they are able to reflect the outcomes and most importantly, the impact of our job to the entire organization.
Must-Have Qualifications:
8+ years of experience in product marketing, with a preferred background focused on privacy, responsibility, data ethics, or trust & safety domains.
Proven ability to develop and execute go-to-market strategies for complex, policy-driven product areas.
Experience translating technical privacy/responsibility concepts into clear, compelling narratives for diverse audiences (advertisers, developers, regulators, consumers)
Track record of driving cross-functional marketing initiatives independently (Product, Policy, Legal, Comms, Engineering).
Strong strategic thinking and ability to set near-term marketing direction via frameworks and roadmaps.
Experience managing positioning and messaging for products in highly regulated or sensitive environments.
Ability to synthesize competitive intelligence, regulatory changes, and market insights to influence strategy.
Excellent stakeholder management skills with the ability to build consensus and resolve dependencies.
Experience developing and delivering executive-level presentations and strategic recommendations.
BA/BS degree
Preferred Qualifications:
Experience in ads/digital marketing ecosystem with understanding of signal loss, measurement, and privacy-enhancing technologies
Familiarity with global privacy regulations (e.g., GDPR, CCPA, Digital Services Act).
Experience marketing to B2B audiences (advertisers, partners) regarding data transparency and responsible practices.
Track record of proactively engaging partner functions and initiating cross-team collaboration.
Experience in crisis communications or reputation management related to privacy/trust issues.
Ability to leverage AI tools to drive marketing efficiency and amplify output
Traditional Job Responsibilities:
Develop internal and external communications plans for various market research studies around electronic payments in the region.
Identify, evaluate and recommend speaking opportunities for executives. Develop and adapt briefing materials for spokespeople. Leverage participation in third-party events with internal audiences.
Identify key pan-regional media outlets. Develop and maintain ongoing relationships with these outlets, by pitching stories and nurturing the relationship with key journalists.
Support ongoing initiatives to develop internal spokespeople (ie, media training, blogging courses, social media training). Propose, develop and deploy new initiatives to further develop the communications capabilities of spokespeople.
Develop and adapt communications materials for internal and external audiences, with digital appeal, based on research studies, issues briefs, statistics, fact sheets, among others.
Work closely with digital marketing team (if relevant) to leverage materials in diverse internal and external platforms.
Establish, develop and update metrics for the communications function.
Propose, develop and update regular reports or dashboards to showcase results to leadership.
Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Los Angeles Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, qualified applicants will be considered for assignment with arrest and conviction records. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, meet client expectations, standards, and accompanying requirements, and safeguard business operations and company reputation.
#TMMT
Numbers & Facts
Location
Remote, CA (Remote)
Industry
Staffing/Employment Agencies
Salary
$75.29 Per Hour
Company Size
1,000 to 1,499 employees
Year Founded
1968
Website
https://www.tailoredmanagement.com/
About Company
CONNECTING TOP TALENT WITH TOP-TIER OPPORTUNITIES
Tailored Management is a global staffing firm that specializes in partnering with large organizations that run their contingent labor program in a VMS/MSP environment. We have the unique capacity to support programs across all scopes and geographic locations from a single headquarters, successfully elevating program performance across the board and minimizing costs, miscommunication and delivery times. But what do we really do? We bring together the best talent with the greatest opportunities.
Skills
Analysis Skillsunmatched
Artificial Intelligence (AI)unmatched
Blogunmatched
Business Operationsunmatched
Business-to-Business (B2B) Marketingunmatched
Competitive Analysis/Strategyunmatched
Consensus Building Skillsunmatched
Cross-Functionalunmatched
Ecosystemsunmatched
Journalismunmatched
Leadershipunmatched
Legalunmatched
Market Entry Strategyunmatched
Market Researchunmatched
Marketingunmatched
Marketing Communicationsunmatched
Marketing/Promotional Messagingunmatched
Metricsunmatched
Online Marketingunmatched
Performance Metricsunmatched
Power Amplifierunmatched
Presentation/Verbal Skillsunmatched
Privacy Regulationsunmatched
Product Marketingunmatched
Regulationsunmatched
Reporting Dashboardsunmatched
Social Mediaunmatched
Statisticsunmatched
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