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Product Marketing Program Director watsonx.data

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    Skills

    • Business Skillsunmatched
    • Channel Strategiesunmatched
    • Communication Skillsunmatched
    • IBM Product Familyunmatched
    • Leadershipunmatched
    • Market Entry Strategyunmatched
    • Market Segmentationunmatched
    • Marketingunmatched
    • Marketing/Promotional Messagingunmatched
    • Outbound Marketingunmatched
    • Product Marketingunmatched
    • Product Positioningunmatched
    • Product Programsunmatched
    • Revenue Planningunmatched
    • Salesunmatched
    • Storytellingunmatched

    Description

    We are seeking an energetic, innovative and experienced product marketing leader to join the IBM Software Product Marketing team and lead watsonx.data. As a Product Marketing leader, you will define and drive differentiated product positioning, messaging, and go-to-market strategies for a leading product in the IBM Software portfolio.

    You will lead client-centric messaging and storytelling for how watsonx.data shows up in market including driving product requirements, strategic launches, major programs and product activation within IBM's sales and marketing teams to exceed aggressive usage and revenue targets.

    Responsibilities include frequent leadership of high-impact client, partner, analyst and influencer engagements, developing prescriptive messaging and client-journeys for different market segments and the ability to articulate business value and technical capabilities of a data platform solution.

    Leaders are required to spend time with their teams and clients and therefore are generally expected to be in the workplace a minimum of three days a week, subject to business needs.

    Numbers & Facts

    LocationAustin, TX
    IndustryComputer/IT Services
    Company Size10,000 employees or more
    Year Founded1911
    Websitehttp://www-03.ibm.com/employment/us/

    About Company

    At IBM, you don’t need a degree to shape the future. Just bring your skills—and your passion. To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate.

    Not just to do something better, but to attempt things you've never thought possible. To lead in this new era of technology and solve some of the world's most challenging problems. Let’s get to work.

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