Team Introduction:
The Content & Services Product Solutions & Operations (PSO) team focuses on non-commerce performance products-like lead generation and app advertising across various industry verticals. We're looking for a curious, analytical, and execution-focused intern to join our Global Product Marketing team. You'll work closely with Product Marketing Managers (PMMs) and cross-functional partners to support go-to-market strategy, performance insights, client messaging, and sales enablement. This is a hands-on role ideal for someone with strong analytical skills, thrives in ambiguity, and is excited to learn how digital ad products are launched, positioned, and optimized.
Project Intern:
As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.
Applications will be reviewed on a rolling basis - we encourage you to apply early.
Successful candidates must be able to commit to at least 3 months long internship period.
Responsibilities:
- Go-to-market support: Help analyze product functionality, test hypotheses, and refine product messaging for advertiser-facing initiatives.
- Performance insights: Conduct data-driven deep-dives to identify best practices and optimization levers for our products.
- Market intelligence: Assist in competitive analysis, market research, and customer insight gathering to inform strategy.
- Sales enablement: Contribute to internal and external collateral like playbooks, decks, one-pagers, and performance reports.
- Build an understanding of the most nascent TikTok Search Ads solutions and leverage these products to achieve customer goals.
- Product ops: Help improve how we communicate product updates and feature rollouts to regional sales teams and cross-functional stakeholders.
- Reporting & experimentation: Build dashboards or simple reports to track performance trends, surface insights, and recommend creative or targeting improvements. Minimum Qualifications:
- Currently in the process of obtaining a Master's degree in Computer Science or related fields.
- Solid analytical skills; proficiency with Excel/Sheets, SQL, basic data or data visualisation tools
- Detail-oriented with excellent organizational skills
- Must be able to commit to a 12-week full-time work period during Summer 2026.
Preferred Qualifications
- Demonstrated interest in product marketing, performance-driven growth, or performance advertising (e.g. through coursework, side projects, internships)
- Experience working cross-functionally or in team-based projects, especially where ambiguity or multiple stakeholders were involved
- Previous internship experience in tech, advertising, consulting, or startups
- Exposure to product-led growth, user acquisition, or digital advertising
- Curiosity, initiative, and a willingness to figure things out with limited structure or hand-holding
- Able to intern for 3 months or longer; candidates available to work 5 days a week are preferred.
By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy