Production Solutions, Marketing Communications Advisor

Do you want to be part of our Brand & External Communications team?Are you looking for a new challenge?Partner with the bestAs a Production Solutions, Marketing Communications Advisor, you will shape and activate the brand, communications, and marketing engine that drives growth for OFSE's priority products and solutions. You will blend product marketing, demand generation, external communications, brand stewardship, and strategic planning to accelerate pipeline, enhance OFSE's positioning, and strengthen commercial readiness. You will translate complex OFSE technologies into compelling value propositions and partner with COE and regional teams to deliver high-impact integrated campaigns that elevate OFSE's external profile and commercial impact.ResponsibilitiesPartner with OFSE Product Line leadership, Strategy, Sales, and Technology to align BMEC strategies with segment growth prioritiesProvide strategic counsel on customer and audience‑led best practices to evolve marketing and communications activitiesSupport campaign and activity prioritization, pipeline target setting, and marketing resource allocation with COE teamsTranslate segment growth priorities into integrated multichannel campaigns (ABM, nurture, paid media, digital, webinars/events)Lead go‑to‑market planning for product and solution launches in partnership with COE teamsDevelop differentiated value propositions, messaging frameworks, and competitive narrativesBuild buyer personas and end‑to‑end buyer journeys with product management and technology teamsDevelop campaign briefs and orchestrate delivery with BMEC COE and regional teamsEnsure alignment between campaign messaging, PL priorities, and enterprise narrativePartner with COE on testing, optimization, and data‑driven improvementsDefine, maintain, and activate the OFSE external narrative aligned with enterprise brand strategySupport PR COE with insights and content for media, trade outlets, and industry influencersDevelop proactive earned and owned story pipelines (technology milestones, customer value stories, partnerships, sustainability impacts)Support case studies, customer references, thought leadership, and signature OFSE storiesSupport segment‑specific issues/crisis communication; shape executive visibility for segment leaders with COEEstablish KPIs for campaigns, content, and communications (MQL/SQL, SOV, sentiment, engagement)Leverage COE dashboards to track ROI, attribution, and pipeline impactAnalyze content performance, launch effectiveness, message recall, and enablement adoptionProvide insights to refine value propositions, GTM plans, and communication strategiesEnsure consistency of brand, tone, and messaging across all content and campaignsPartner with COE content, marketing, and creative teams to manage editorial calendars and content qualityMaintain governance processes for asset creation, creative reviews, and content prioritizationRequirementsHold a Bachelor's degree in marketing, business, or a related fieldBring 5+ years of B2B marketing experience in an industrial or technical engineering environmentHave knowledge of oil & gas upstream markets, technologies, and drivers (preferred)Understand B2B value chains and client driversDemonstrate experience managing marketing projects, marketing technology systems, and analyticsStrong storytelling and communication skillsAbility to coordinate multiple projects and manage multiple stakeholdersShow flexibility, willingness to learn, and the ability to drive alignment across teamsThis role is in general hours (8AM - 5PM)BenefitsContemporary work‑life balance policies and wellbeing activitiesComprehensive private medical care optionsSafety net of life insurance and disability programsTailored financial programsAdditional elective or voluntary benefitsAccess to Company‑sponsored health & welfare programs, including the Thrift Plan (401k)Eligibility for bonuses subject to terms of applicable benefit plans or policiesOther benefits details can be found hereThe Baker Hughes internal title for this role is: Communications Advisor - Comm Business Partner.About Us: We are an energy technology company that provides solutions to energy and industrial customers worldwide. Built on a century of experience and conducting business in over 120 countries, our innovative technologies and services are taking energy forward—making it safer, cleaner and more efficient for people and the planet.Join us: Are you seeking an opportunity to make a real difference in a company that values innovation and progress? Let's come together and take energy forward.Baker Hughes Company is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.#J-18808-Ljbffr