Programmatic Specialist

Job details are Shared below:
Job Title: Programmatic Specialist

Location: New York, NY (7 Hudson Square 10013) (hybrid – M-T onsite)
Job Duration: 3+m Contract (Potential for extension)

Client: Disney - 3593-1

Compensation: $40 - $48.27 Hourly on W2

Primary Skills: 

• 2+ years paid media & acquisition experience
• 1+ year of programmatic experience
• Direct response experience
• Hands-on keyboard executional experience in Google’s Display & Video 360 and/or Yahoo Media required
• Comprehensive in-platform knowledge of programmatic buying, audience creation, campaign management and in-dash optimization techniques
• Ability to strategically assess new opportunities and make data driven decisions resulting in tangible improvements in performance
• Flexibility & ability to work in a fast paced and dynamic environment
• A strong communicator with a can-do, positive attitude and a strong desire to get things done
• Sense of humor and desire to have fun!.

Responsibilities:

• Develop and implement both programmatic and digital media strategies to drive global subscriber acquisition, conversion & efficiency
• Successfully apply media strategy and manage robust portfolio within existing programmatic and digital channels (i.e. display, native, video, audio, etc.)
• Execute, manage, and optimize programmatic media campaigns to meet or exceed strict direct response goals
• Optimize budget across programmatic placements to deliver positive return on marketing spend
• Develop and evaluate publisher RFPs while effectively utilizing media research tools and resources to create strong media plan recommendations
• Explore, negotiate, and manage relationships with DSPs, publishers with Auction capabilities, SSPs, and data partners
• Develop and test new audience segments (i.e. retargeting, lookalikes, custom audiences, etc.)
• Track, monitor, and optimize performance against key KPIs
• Excellent strategic planning skills with the ability to identify, prioritize, and articulate high impact paid media campaigns and initiatives
• Collaborate cross-channel, with larger paid media team, to align on performance trends to ensure holistic team success
• Comfortable working in a fast-paced and dynamic working environment, supporting new products/businesses supported by a proven large-scale media property

Qualification: 

• Bachelor’s or relevant experience.

Please respond at the earliest to speed up the interview process. I will contact you if I need further details.

                       A SAICON COMPANY

Amit Bundele

Technical Recruiter 

San Jose, California

www.netpolarity.com

a Saicon Consultants, Inc. Company

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