A leading digital streaming network seeks a Programmatic Trafficking Specialist to support the internal media buying team with the execution of programmatic campaigns across major demand-side platforms (DSPs).
Build and traffic campaigns, line items, and creative assets within major DSPs, such as important companies' DSPs and DV360, and ad servers such as CM360, following established naming convention protocols and 3P tagging requirements, and QA campaign builds to confirm setup accuracy and proper data flow into internal dashboards.
Monitor campaign performance and delivery to ensure campaigns deliver in full against agreed-upon flight dates and budget spends, and proactively flag or recommend adjustments, including makegoods, in coordination with the media buying team.
Support monthly campaign actualization and reconciliation, including working with internal BI teams to correct data or naming issues.
Help maintain billing accuracy through invoice tracking and submission.
Communicate campaign progress, learnings, and platform updates to the broader marketing group.