SummaryThe Public Relations Coordinator position is a highly responsible, professional, and creative position that has direct contact with the public. The Public Relations Coordinator will work alongside the Communications & Public Relations Division Director in creating and maintaining a highly favorably image for the City of Temple by communicating programs, accomplishments, and points of view to the public and media. Duties involve responding to media inquiries and public information requests by assisting with front-end triage for the City of Temple departments and leadership. Work is performed under the direction of the Communications & Public Relations Division Director, and considerable independent judgment, discretion, and initiative are exercised in carrying out the daily operations of the department with efficiency and effectiveness.
Essential Duties and Responsibilities
Effectively presents information and always responds to inquiries and requests from internal and external customers within 24 hoursMedia Relations
Assists the Communications & Public Relations Division Director in all the City's media relations efforts; supports the City's image and delivers key City messagesServes as the City's deputy public information officer, on behalf of City departments, council members and others by serving as the secondary contact for media requests, presentations, and interviewsAssists in preparing, drafting, and disseminating media releases for City departmentsMaintains regular media contacts and keeps them informed of issues and events of importance to the City and citizens. Meets regularly with all local media outletsIdentifies, researches, and then communicates proactively with the media to help tell unique stories about city employees and initiativesTracks the City media coverage and collection of news clips, as well as assisting with performance metrics reportingServes as a secondary spokesperson/PIO when the EOC is activated or if the Communications & PR Division Director is unavailableActs as the backup PIO for the Police Department when the PIO is unavailableServes on-call for the Police Department when PD PIO is unavailable
External Communication
Assists the Communications & Public Relations Division Director in researching, preparing, editing and disseminating external communications materials for the City, to include annual reports, brochures, fact sheets, press kits, and other forms of written communicationSends Code Red public information messages for City Departments as neededAssists Communications & Public Relations Division Director in executing the City's community engagement program, to include assisting in creation of presentations, handouts and meeting coordination for town halls, open houses or public meetings, and speaks at these events when neededAssist in writing of award entries for Communications & Marketing department.
Web, Social Media and Multimedia
Assists in writing of website content for major projects and initiatives within departmentsUpdates City Newsroom section of website on a consistent basis with fresh stories and information, including visuals/graphics/photosAssists in video production/ editing for the City as neededAssists social media team in writing content for specific campaigns or responding to sensitive citizen inquiriesAssists with developing and writing content for newsroom, community engagement portal and other outletsAssists with developing and writing monthly content for the City newsletter, quarterly City publication and any other communications channels as needed
Follows City policy, procedures, and safety guidelinesPerforms other duties as assigned
Minimum Qualifications
Combination of education and experience equivalent to a bachelor's degree in Marketing, Public Relations, Journalism, Advertising, Mass Communication, or related fieldThree (3) experience in content creation, marketing, digital photography, videography, website design, social media platforms or other related fields.
Preferred Qualifications
Graphic design experienceDemonstrated use of Adobe Creative SuiteMunicipal Government experiencePhotography & Videography experience
| Location | Temple, TX |